How Subway Created The Top Brand Buzz
QSRweb.com: Subway carved out a unique position in the QSR segment with the debut of Jared Fogle’s weight loss campaign in early 2000. More than a decade later, the sandwich chain continues to reap the benefits of launching a healthy marketing message before it was trendy. Subway ranked No. 1 overall in the 2011 YouGov’s […]
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