So You Want In? How To Assess A Franchise Opportunity

Wall Street Journal:

Thinking about buying a franchise?

Before signing on the dotted line, it’s critical to do due diligence on the brands you’re interested in a lot of due diligence.

Franchise systems vary greatly, and not just in terms of the products and services they sell. They also have different rules on how franchisees can and can’t run their businesses.

Some brands have a history of performing better than others, and the relationship between franchisees and franchisers isn’t always warm and fuzzy. Read it all.

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