Ben & Jerry’s Franchisee Apologizes For Use Of Fortune Cookies In Flavor Honoring Lin

BurlingtonFreePress.com:

Ben & Jerry’s found itself with an unwanted part of the Linsanity spotlight over the weekend.

The Harvard Square Boston franchisee of Ben & Jerry’s apologized after the scoop shop offered a handmade flavor called “Taste the Lin-Sanity” last week whose ingredients included fortune cookies.

It became the latest instance nationwide in which the ascendance of Taiwanese-American star Jeremy Lin in the NBA had led to a company running afoul of stereotypes or inappropriate language regarding Asian Americans. Read full article.

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