Nike Expands Franchisee Base

The Moscow Times:

Global sportswear giant Nike plans to sign a franchising agreement with re:Store Retail Group — which operates a chain of Apple branded stores in Russia and Europe — to open 15 local outlets in the next three years, the retailer said.

The agreement will be signed “in the near future,” with three to four branded Nike stores to be opened this year, Tikhon Smykov, chief executive of re:Store Retail Group, said Saturday.

Smykov said his company is looking primarily at the biggest shopping centers in Moscow and St. Petersburg to locate the outlets of 300 to 400 square meters each.

“We are considering a few locations simultaneously, and it’s hard to say which of the shopping centers will make it first,” he said in e-mailed comments, adding that the shopping centers where re:Store Retail Group already has stores will be prioritized.

Leave a Comment

Your email address will not be published. Required fields are marked *