Trends: Tablets Are Booming

If you want to make money, you need to be where the trends are at. According to, tablet use has exploded. What opportunities are there for you?

The data measurement company found that smartphone adoption has exploded, with nearly one in four smartphone owners (or 23.6 percent) also using tablets during the three-month period ending this April. A year prior, just 9.7 percent of smartphone owners also used tablets.

“Tablets are one of the most rapidly adopted consumer technologies in history and are poised to fundamentally disrupt the way people engage with the digital world both on-the-go and perhaps most notably, in the home,” Mark Donovan, comScore’s senior vice president of mobile, said in a statement. “It’s not surprising to see that once consumers get their hands on their first tablet, they are using them for any number of media habits including TV viewing.”

Photo by Stephan Ridgway

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