One of Australia’s largest bakery chains, Brumby’s, has issued a public apology after encouraging franchisees to increase their prices and then “let the carbon tax take the blame”.
The suggestion was made by Brumby’s managing director Deane Priest in an internal memo sent to all franchisees.
“We are doing an RRP (recommended retail price) review at present which is projected to be in line with CPI (Consumer Price Index), but take the opportunity to make some moves in June and July,” Mr Priest wrote in the June edition of Backmix – an internal publication.
“Let the carbon tax take the blame, after all your costs will be going up due to it.”