Somewhere between 7 and 10 percent of the worldwide adult population is left-handed. Is that a big enough market for your products? It might be.
photo credit: 22280677@N07
While left-handed people have been catered to by a number of manufacturers, producing everything from left-handed video cameras, wallets, scissors and pencil sharpeners, this is the first time the underwear needs of southpaws have been considered.
Hom, the company behind the pants, claim the underwear will “save left handed men up to three, often vital, seconds when visiting the loo”, potentially helping a raft of left-handed men, from American presidents George Bush, Bill Clinton and Barack Obama to Uri Geller and Paul McCartney.