By Rich Whittle on October 24, 2012 in Inventions
Nothing beats “mailbox money” when it comes to boosting your bottom line. That’s when you license an idea, innovation, or invention to another company in return for a royalty payment. Each quarter, magically, a royalty check shows up in your mailbox with a gross margin of 100%.
There has never been a better time to be an inventor. Big companies are desperate for your ideas. Procter & Gamble now gets more than half its ideas for new products from outside inventors. Five years ago, that number was closer to 20%.
But where you focus your creative energy has a huge impact on the payoff you can expect. If your idea is a big wow and highly proprietary—and you can show how to produce it profitably—the fair-market royalty is 25% of the gross profits generated from that idea.
Recently, Greg Lemmon, a mathematician at Eureka! Ranch, set out to find the profit margins in more than 200 industries. Those with the highest margins should provide the most fertile ground for inventors.
* Finance, credit, commercial banking, and other financial services head the list, with gross margins topping 50%.
* Next on the list are landlords, with a 47% profit margin. New ways of leasing and new concepts, such as mini-warehouses, offer great potential.
* Computer software publishing is hot, with 40% margins. It takes massive energy to create breakthrough software, but the profit per unit is enormous, too.
* Bakeries and tortilla makers have a profit margin of 31%. I guess the Atkins diet doesn’t rule after all.
* Soft drinks offer a 27% margin, which explains all those New Age and energy beverages glutting supermarket shelves.
Photo by Patti.