Cool Logos With Hidden Symbols

By on March 11, 2013 in Humor


Did you know that some companies have symbols hidden inside their logos?

Goodwill
Goodwill’s logo is a stylized letter “g” that doubles as a smiling face.

FedEx
Negative space between the letters “E” and “X” creates an arrow.

LG
Some people believe that Pac-Man is hidden inside the LG logo.

Amazon
Logo features an arrow shaped smile that represents customer satisfaction and reflects Amazon’s goal to sell every product from A to Z.

Toblerone
The image of a bear is hidden in the Matterhorn mountain symbolizing the town where the first Toblerone chocolate bar was created.

See more logos with hidden here.

branding creativity marketing


Rich Whittle has added 6,226 posts to Business Opportunities Weblog.

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  • http://wahm.business-opportunities.biz Angela Shupe

    I actually knew about the hidden smile in the g of goodwill but the others I never even would have thought about. The LG logo is kind of a stretch because you have to move the L before it will look like pacman but otherwise those are very creative!