Business Opportunities Weblog

Niche Biz: Doggy Beer

By on March 20, 2013 in Featured

GMA:

What’s the legal drinking age in dog years?

That’s what you might be asking yourself if you come across a bottle of Bowser Beer, a new brew crafted for a canine clientele. But you need not worry: this dog-friendly beer is non-alcoholic. Eschewing hops, which are toxic to dogs, Bowser Beer is a non-carbonated mixture of meat-broth and malt barley, with glucosamine added for joint health.

Creator Jenny Brown said she got the idea at a holiday farmer’s market in 2007 for which she made spicy pretzels and, at the urging of customers, a peanut-butter alternative for their dogs. Thinking to herself, “What goes better with pretzels than beer?” Brown devised four beer recipes for her three dogs to taste-test. One recipe was the clear winner, and Bowser Beer was born.

“People have an incredible emotional bond with their dogs, so it’s just natural for people to want to include them and say, ‘My dog can have a beer too,’” Brown said.

beer dogs food

Business Opportunities Weblog editor and publisher Dane Carlson lives in the Sierra Nevada mountains of California, just 15 miles from Yosemite National Park. He accidentally became a professional blogger in 2001. He has added 12,203 posts to the site.

Another Idea: How to Start a Beer Brewery Business

Today's Posts