Niche Biz: Homeless Hotspots

Homeless Hotspots

NY Times: “With a project called Homeless Hotspots, a marketing company is helping out with this, while helping the homeless and promoting itself. Homeless people have been enlisted to roam the streets wearing T-shirts that say “I am a 4G hotspot.” Passersby can pay what they wish to get online via the 4G-to-Wi-Fi device that the person is carrying.”

According the advertising company that came up with the idea, Homeless Hotspots attempts to modernize street newspaper for the digital age.

Featured Opportunities

Related Stories

Comments are closed.