Forget fantasy football, there is a new Wall Street way to make money off professional athletes. San Francisco based Fantex has launched an all-new marketplace that enables investors to buy and sell stock based on the value and performance of a professional athlete’s brand.
The first tracking stock will be linked to Houston Texans running back Arian Foster, which will mark the company’s IPO. Fantex is acquiring a 20% minority interest in the future brand income of Foster for $10 million. Investors will be able to place reservations for shares in Fantex Arian Foster IPO in approximately two weeks.
Read the rest: Fox Business.