The Significance of Image Moderation for a Worry-Free Company

Though it can be painstaking, it is a significant action that should be taken into account for the business if you don’t want to be in court losing ridiculous sums of money. Image moderation in its own sense is like the liver that filters the body of its free radicals that we take in with our food and order to keep our bodies healthy then it is necessary for the liver to sort through everything that passes through the body unless you want to suffer the consequences. So, there you go, the wonderful world of Image moderation.

Image Moderation

Having an inappropriate picture published on your page without your knowledge could lead to disaster. It can result in numerous lawsuits against the owner and could be the start of the company’s downfall. Think of a Gentleman in a nice suit and a pair of $500 dollar leather shoes while peeking under a woman’s skirt and smiling from ear to ear without knowing that he is being monitored via CCTV. There are loads of imaginable things that can happen in this scenario but let us look at the two most likely. One, the lady can file a case against the man which can send him to jail or, two, the man begs for mercy and promises to atone for his actions and the woman in her most understanding and caring voice says: “It’s alright, you can go now”, which in reality does not happen.

What is image moderation?

Image moderation on the other hand can be described as the conscience within the Gentleman. Once it has kicked in, then the scenario would have likely not happened. Moving forward to the possible consequences if image moderation is not applied, here is a list of the possible contents that a company might come across to in their page when it’s not moderated:

  • Defamatory or libelous material
  • Copy right Infringement
  • Obscene, abusive or intimidating contents.
  • Child abuse or safety issues
  • Poser/Scammer and Spammers

These things could in fact carry a potential risk to the brand it is associated with.
Now, Image moderation is a procedure wherein the contents are closely monitored by highly trained and mentally sound operators with the use of the guidelines that are provided by the clients. The task is carried out to ensure that the name of the company who have presented the contents for moderation are protected. To be precise, the moderators are presented with the images with different contents and it is the job of the personnel to go through them and making sure that the images adhere to the guidelines. Each content has to be sorted and archived in their own respective categories wherein the appropriate ones are put together and awaits for further review before approval. The inappropriate contents are then gathered for thorough review before a report is written as to why it does not in any way adhere to the guidelines. Another way is through the use of tools such as platforms and filters which is way much easier though it requires technical skills to operate or much more can cost your wallet a few which is not bad since it’s the safest thing to do.

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