Business Idea in the Making: Too Many Electric Cars, Not Enough Plugs

Electric Plug

Mercury News:

Eager to reduce energy use, German software company SAP installed 16 electric vehicle charging ports in 2010 at its Palo Alto campus for the handful of employees who owned electric vehicles.

Just three years later, SAP faces a problem that is increasingly common at Silicon Valley companies — far more electric cars than chargers. Sixty-one of the roughly 1,800 employees on the campus now drive a plug-in vehicle, overwhelming the 16 available chargers. And as demand for chargers exceeds supply, a host of thorny etiquette issues have arisen, along with some rare but notorious incidents of “charge rage.”


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