Baristas: The “Hooters” of Coffee

Baristas

Business Insider:

Baristas Coffee, a sort of Hooters on caffeine, caters to those who like their coffee hot and their servers hotter — you know, customers who enjoy cheesecake with their java. Let’s not be coy about it, though, because the attention-seeking Seattle franchise certainly isn’t.

The company freely admits that it distinguishes itself from Starbucks and other competitors by hiring “attractive female baristas in entertaining costumes” at its drive-through shops in its home state, where it has six locations, and in Texas and Florida. Its website depicts women clad in fishnet stockings, bustiers and other skimpy garments, one of whom also appears to be wearing Minnie Mouse ears.

Leave a Comment

Your email address will not be published. Required fields are marked *