There is no snooze button. If you unplug it, a battery takes over. As wake-up time approaches, you cannot reset the alarm time.
It could be the world's most exasperating alarm clock.
Once it goes off, to stop it you must get out of bed, go into the kitchen or bathroom, and punch the day's date into a telephone-style keypad. That's the only way to stop the loud `ding-ding,' designed to sound like a customer angrily banging on a concierge bell at a hotel.
It was invented by Paul Sammut, a 25-year-old engineer who lives in Hoboken. During the day, he builds and researches underwater robots and vehicles at the nearby Stevens Institute of Technology.
He acknowledges there is one way to stop the alarm without getting out of bed.
"You could smash it," said Sammut.
But with a $350 price tag, that would be a really expensive way to sleep in.
Image from Ramos Clock