Most of us have business Facebook, Twitter and LinkedIn accounts which are separate from our personal ones. It is quite common to see brands sharing news, tweeting about current events and engaging in conversations with their target audiences on social media channels. For some of us this may seem intrusive. However, for businesses, this medium […]
4 Big Benefits of Social Media For Business Read More »
It can be difficult to make sense of the acronyms used for online advertising, but whether you choose CPM, CPC, CPL, or CPA advertising, you want to get the most for your money. Here we offer an in-depth look at one of those acronyms—CPM. We tell you what all those other letters stand for, too. But we focus here on CPM, tell you what you should use it for, and review the networks that give you the best return on your investment (ROI) for CPM advertising.
How to Get the Most for Your Money with CPM Advertising Read More »
As a business owner, it is almost certain that you’ve heard the term big data at some point or another. While plenty of business owners have heard the phrase, most are still not familiar with it or its true value. Until recently, analyzing big data was nearly impossible for smaller to medium sized businesses. The cost was enormous and simply unreasonable. Today, though, technology has made business analytics more accessible and affordable. In fact, more and more companies are deciding to use big data to drive their decisions.
Big Data and Analytics Are Necessities for Modern Businesses Read More »
While you’re working to get your business off the ground, you might need to work for others and build your business in your spare time. If that’s the case for you, you will want to make yourself more valuable to employers. Here, we discuss 3 ways to do that.
3 Ways to Make Yourself More Valuable to Employers Read More »
Wouldn’t investing be great if the old adage of “buy low, sell high” was possible to achieve consistently? However, it’s human nature to dislike losing, and emotions often sway our judgement. Therefore, when we lose on stock, not only do we hurt our pockets, but we also injure our egos. One way to avoid this situation is to become a more disciplined investor by using a profit/loss plan. Here we explain exactly what a profit/loss plan for investing is.
Tips for Controlling Investment Losses and Investing to Win Read More »
