July 3, 2018

RankBrain Algorithm Forces Marketers to Develop New SEO Strategies

Competent marketers recognize the importance of smart SEO strategies. Such strategies are essential for growing a loyal audience, increasing site traffic, and accelerating conversion rates. What’s more, what it takes to optimize landing pages for top keywords—a central piece of SEO—has changed fundamentally. This has been true ever since Google implemented its RankBrain algorithm. Therefore, it’s becoming increasingly important to develop new SEO strategies for better SERP rankings.

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4 Things to Cover When You’re a Freelancer — Besides Health Insurance

Business for Beginners, Business Ideas, Entrepreneurs, Home Based Business, How To Start On A Shoe-String Budget, Online Businesses, Running Your Business

If you’re interested in becoming a freelancer, you’re hardly alone. The Freelancers Union predicts that the majority of the U.S. workforce could be freelancers within another decade. Freelancers have to practice lots of self-discipline. However, they also get to choose when, how, where, and with whom they work. However, there are elements of the freelancer lifestyle that require workers to look out for themselves. Here are four of them.

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Key Business Metrics That Will Help You Steer Your Company

Running Your Business

When you’re running a business, it’s easy to get caught up in everyday tasks. For example, sales, marketing, and customer service require your continuous monitoring. You need to pay attention to product development and human resources as well. However, to steer your business toward your major financial goals, it’s important to remember to keep a close eye on the finances of your venture, too. To that end, there are some key business metrics you should be tracking.

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