Slurls.com: What’s a slurl? To be a slurl it must abide by 4 rules. 1. There’s a website AND 2. It’s an active website→

Brand is more than logo and color palette. It encompasses the larger brand story – how the company was formed, the founder’s personal story,→

Springwise: Out to help those looking for a quick relaxation fix, a new drink from Canada offers ‘an acupuncture session’ in every can. An→

BusinessWeek: The new name for Microsoft’s search engine is meant to capture the sound effect of a lightbulb moment. But coming up with “Bing”→

photo credit: tommy THE pariah Do you remember the story of Chicken Little? If one person tells you the sky is falling, you laugh→

photo credit: Dawn Endico If your in business for yourself and your one of those people who are bound determined to do everything on→

CNNMoney: The difference between copyright and trademark isn’t always obvious, but the distinction matters here. Both are ways of protecting intellectual property, but copyright→

photo credit: Torley If you are a business that has recently switched to a new and what you consider to be a better business→

photo credit: woodleywonderworks Today in business rather than having one blog related to your company or a few blogs that you advertise on, more→

MSNBC: McDonald’s Corp. has began a more than $100 million marketing campaign including TV, radio, print, online and outdoor ads for its McCafe line→

photo credit: Caveman 92223 Our newest post is up on the Small Business Marketing Guide. It’s entitled Branding: An Effective Strategy and was written→

Monday, we gave readers a list of five big name companies and asked them which brand is worth $100 billion? 34 per cent of→

The Wall Street Journal: Next year, the organization that oversees the Internet will start selling rights to an unlimited number of new top-level domains→

photo credit: Jolante We have all heard the timeless saying of “it’s not personal, it’s business” throughout our lives. Meaning that in business we→

photo credit: srqpix There’s a great post up on the Small Business Marketing site, of which I’m a contributor, about personalizing your brand: Vanilla→

Wired: What’s in a name? A rose by any other name would smell as sweet, but if its name ended in “pod,” it might→

photo credit: dan taylor When it comes to branding there are many important aspects to look at and think of and execute in the→

Branding Strategy Insider: What’s the biggest, fastest moving consumer goods brand in America? The answer isn’t Coke, Gillette or Johnson & Johnson. It’s Great→

My second post is up on the The Small Business Marketing Guide. This one is about branding your small business. Large corporate businesses have→

Mental Floss: Can you imagine if, instead of “TiVo-ing” the latest episode of Lost, you were “Bongo-ing” it? “Bongo” and “Lasso” are just two→