Leading greeting card publisher and franchisor, Card Connection, has today announced that it has appointed former finance and operations director, Michael Johnson, as its new managing director. Johnson replaces Robina Every who retired at the end of June.
“As part of UK Greetings, the largest public greeting card publisher in the world, Card Connection commands effectively £12 million of a £2 billion industry,” confirms Michael Johnson, managing director of Card Connection. “Over the nine years I have worked at the company, I have developed a thorough appreciation of both Card Connection’s successful franchise business model and the greeting card market itself. We are at an exciting point where the demand for our franchises remains high and the potential for franchisees to continue to grow their businesses, despite the economic downturn, is a very real proposition.
“A large proportion of our franchisees are taking advantage of the economies of scale gained through running a larger operation and as a result, many are experiencing significant increases in profitability,” continues Johnson. “My aim is to build on this success and continue to drive our franchisee’s business growth forwards with technological innovations like our electronic hand-held terminals to minimise admin, in addition to increasing our business through diversification of products suited to the convenience market.”