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History Of Coke’s Curvy Plastic Bottle

Coca-Cola Co.’s contour bottle, introduced in 1916, is perhaps the best-known packaging design in American history, but when the soft-drink maker switched to plastic, it was confined to the same straight-sided bottle as everyone else.


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Today in Entrepreneurial History: May 8

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it.