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Marketing With Zombies

Company president Steve Hornady came up with the idea for Zombie Max bullets because of his love for zombie movies and shows.


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Niche Biz: Untraceable Guns

A long line of people snaked out of a North County machine shop on a recent Sunday.



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Bug-A-Salt: A Shotgun Against Flies

The Bug-A-Salt (bug assault, get it?) is a miniature shotgun that fires ordinary table salt in a lethal pattern against house flies, mosquitos and other pesky insects.


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Holy Smoke: Bullet Urns

Saying a final goodbye to your loved ones is always the toughest, as your head and heart pour them out to the person deceased.


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How Two American Kids Became Big-Time Weapons Traders

The e-mail confirmed it: everything was finally back on schedule after weeks of maddening, inexplicable delay.


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Gun Stocks Surge on Obama Reelection

On a day when the Dow Jones Industrial Average has plummeted by over 200 points, gun stocks have bucked the trend and are surging as fears over an Obama lame duck second term eviscerating second amendment rights take hold.


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The Rifle From Bourne

The long-range, bolt-action rifle that Jeremy Renner’s character “Aaron Cross” uses to take out bad guys on the silver screen was created and built by former San Bernardino County sheriff’s deputy-turned-entrepreneur Dave Ives.


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A Radio Shack That Gives Away Guns

Steve Strand, owner of a RadioShack outlet in Montana’s Bitterroot Valley, says subscriptions to the Dish Network package have tripled since he started giving away pistols and shotguns last autumn.