A vanity barcode is a product UPC (or similar) barcode that’s been turned into a decorative design, yet still scans like a regular barcode.
With the immense pressure marketing personnel in every size company are up against to recoup losses from the recent economic downturn, it’s very easy to forget that there’s more to marketing than simply assembling an ad campaign.
photo credit: jeffmcneill
Although Google might not like it, this is an interesting business card idea.
NY Mag: “In his new book, Priceless: The Myth of Fair Value (and How to Take Advantage of It), author William Poundstone dissects the marketing tricks built into menus—for example, how something as simple as typography can drive you toward or away from that $39 steak.”
As counter-intuitive as it may seem, New York tap water is incredibly fresh and pure.
The following is a guest post by Kari DePhillips.
A marketing audit is a structured review of a business’s current marketing activities that is done to ensure that the marketing plan is performing as expected.
1.) Not Tracking Your Online Advertising
2.) Not Locally Targeting Your Online Marketing
3.) Not Claiming Your Google Place Page
4.) Failing to Optimize Your Landing Page for Conversions
5.) Not Training Staff on Lead Handling
6.) Poor Customer Service
7.) Letting Your Online Reputation Go Unchecked
Photo by Rex Dingler
Food makers, including giants Kraft Foods Group Inc.
Spooky noises keeping you awake?