Successful entrepreneurs are supposed to be outgoing, risk-taking workaholics.
The group, led by professor Antonio Rangel and grad student Benjamin Bushong, studied the reactions of customers to text descriptions of an item vs.
Drivers in North Carolina will have more than just exhaust fumes to smell says the Charlotte Observer.
Have you ever added a pack of gum to your cart while waiting to check out at the grocery store?
You can just buy one for $1, or three for $3 if that’s all you really need.
The “Serial Position Effect” (developed by Hermann Ebbinghaus) assists by explaining how we remember items we see or hear in lists.
Smart marketers and executives have been using the findings of this growing field for decades to close sales, hold effective meetings and get their way in negotiations.
All that we do appears to be governed by reward systems, and the most powerful reward systems are short-term.
Give yourself permission to think up many ideas.
Turns out “Don’t squeeze the Charmin” might have been the worst marketing message of all time.
Good news, doodlers: What your colleagues consider a distracting, time-wasting habit may actually give you a leg up on them by helping you pay attention.
Watch an advertisement on a video screen in a mall, health club or grocery store and there’s a slim – but growing – chance the ad is watching you too.
For an all-natural brain boost, skip the pills and hit the colors.
Fishing in the stream of consciousness, researchers now can detect our intentions and predict our choices before we are aware of them ourselves.
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