Against a backdrop of shrinking U.S.
Most street fairs and markets have a very low barrier to entry: You’ll need transit, a table, a tent (for outdoor markets), a cash box and the ability to contribute a small booth rental fee to the market’s organizer (usually $25 to $50 for small communities and $75-$125 for urban fairs).
Nothing beats “mailbox money” when it comes to boosting your bottom line.
No matter what area of business you are in, if you don’t have customers than your business will eventually fail.
The founders of the website Significantobjects.com, a site devoted to quantifying the bottom-line power of story at a product level, say, “Stories are such a powerful driver…that their effect on any given [product's] subjective value can be measured objectively.” The website is home to an experiment that goes like this: the founders buy thrift store, garage sale, and flea market products, always cheap, no more than a couple dollars at most.
Salesmen of the right calibre were and still are able to generate strong sales.
Like a fashion designer who gives Oscar-bound starlets free gowns, a bat salesman hands out free wares, eating the $70-to-$120 cost of a high-quality bat.
Michael Orobona, a restaurant consultant who celebrated his 40th birthday this month, has been setting up a table outside his apartment on Union Street near Fifth Avenue every weekend this summer.
The following is a guest post by Stephen D.