Paul Gollash, founder and CEO of New York-based Voxy:
“We originally tried to manage our social media presence part-time, but we learned quickly that in order to go from just having a presence to actually building and maintain high-value relationships on several different platforms, we needed a full-time social media manager.
The Bureau is asking companies to build software that can effectively scan social media online for significant words, phrases and behavior so that agents can respond.
Google has announced that it will begin supporting nicknames and pseudonyms for user accounts on its Google+ social network.
Three out of four Australian business women use Facebook as a marketing tool and 60% have a business Twitter account, an online survey has found.
Picture this: You are sitting in, say, a Bermuda hotel on vacation.
Gupta’s journey to find a donor hasn’t happened alone.
“There’s a danger in the internet and social media,” says Mr De Bono.
Workers – on and off the clock – are taking to their Facebook, Twitter and YouTube accounts to complain about everything from jerky bosses to rude customers to slacking co-workers to crappy company policies.
“My dream is really simple,” said Sandberg, 42, seated near a framed graffiti rendering of co-founder Mark Zuckerberg at Facebook’s headquarters here.
To help companies better plan and execute their Google+ corporate profile, Israel and other marketing experts shared five things organizations should note, based on existing features available to individual account users.