Archive for the 'vodka' Tag

The 100,000 Scoville Vodka The 100,000 Scoville Vodka

Cool Material: The Scoville scale is what determines the spiciness of a pepper. For reference, a jalapeƱo starts at 3,500 Scovilles and a habanero starts at 100,000 Scovilles. We consider ourselves fans of spicy food, but even a habanero (there are about five or so that can be hotter) thrown into a queso dip can [...]

 

How Vodka Became a Billion Dollar Business How Vodka Became a Billion Dollar Business

According to the Jason Wilson, the author of Boozehound: On the Trail of the Rare, the Obscure, and the Overrated in Spirits, “The largest liquor companies in the world haven’t launched more than five hundred flavored vodkas because no one wanted to drink them.” More from the Weekly Standard: To wit, on your next trip [...]