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Simple Tips for Devising a Killer Marketing Campaign

Before embarking on any marketing or promotional activities, it is essential to take a strategic, outcome orientated approach and establish some measurable goals before you head into the creative side of the campaign.



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Starting Your Retail Biz in a Flea Market

Most street fairs and markets have a very low barrier to entry: You’ll need transit, a table, a tent (for outdoor markets), a cash box and the ability to contribute a small booth rental fee to the market’s organizer (usually $25 to $50 for small communities and $75-$125 for urban fairs).


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Dance Heads Music Video Vending Machine

Dance Heads is a video entertainment vending machine business in a box.


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Discovering the Legal World

If you’ve ever been interested in pursuing a law degree, it’s important to consider if you’re capable of dealing with all the stress and responsibility that comes along with it.


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Infographic: History of the BBB

The Better Business Bureau is 100 years old this year, and to celebrate, they’ve made an infographic of their accomplishments.


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Advice About the Hospitality Biz

Maintaining a high-quality establishment geared towards providing service and hospitality to the public is no easy task, especially considering the ever-evolving business models in the hospitality industry.


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Analytics Poised to Change Retail

For years, the different systems by which retail operators managed their operations were unconnected and difficult to organize.


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Insights from a Franchise Insider

In Insights from a Franchise Insider, author Bill Hunt shares insights from his 25 year career opening and supporting international franchises around the world.


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Dad’s Water Balloon Invention to Revolutionize Childhood

Water balloon fights are fun, but filling dozens of water balloons at the spigot, isn’t.


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