Are you looking to start up a business, but have no idea how to go about creating the brand awareness to actually promote it? Brand awareness is important because it’s often the first step in building advertising objectives, so those who have no brand awareness are likely to find themselves with minimal leads and little customer engagement.
To write compelling content is a choice. Either you choose to put in the time and energy it takes to represent your brand and do it well. Or you take the easy route and create boring content, a route that leads nowhere in the end. Boring content wastes energy, time, and resources. The choice is clear. To boost search engine research page (SERP) rankings and achieve your goals, you need to offer compelling content on your website or blog.
Cost-effective marketing solutions can communicate the substance of your business and put you on the road to success. For example, a focus on content marketing doesn’t have to be a huge expense. But it can give your business a much-needed boost. Just focus on providing quality content and the results are sure to follow.
Learn Digital Marketing Skills FREE via Google Primer Yesterday I received an email in my inbox from Google Primer. I was not too sure what Google Primer was but the email insisted, “Primer is a fast, easy way to learn new business and digital marketing skills in 5-minute bite-sized lessons.” The App was free, sounded […]
If you want your customers to find you online easily, you’ll need to follow some recognized techniques for search engine optimization, usually referred to as SEO. If the internet’s search engines can’t find you online, your customers won’t find you either. So if you’re building an online business, SEO, as daunting as it can seem at first, is an area you really need to learn about. To get you started, we offer 4 ethical SEO strategies that have been proven to work.
Keywords are defined as, “the phrases that explain the content of a page and the queries, inserted by users, into the search engines.” As such, webmasters in support of the inquiry must correctly optimize that particular page. For example, if you are looking for info regarding cars, the key phrase “cars” should be inserted. Makes sense, Right? This article is full of tips to help you navigate your way through google search terms and get some help if you need it.
Online advertising is slowly taking over more traditional forms of marketing. Your own business needs to jump on the train so as not to get left behind.
Source: Shopify I don’t care much for football. But I do care about this: An average of 114.4 million American TV viewers watched the Super Bowl in 2015. And that’s a conservative depiction of potential viewership when you consider how many people are going to stream the event this year and the flood of tweets that’ll […]
5 Compelling Reasons Why Your Website Needs a Blog Having a credible and successful internet presence is key for any business in the digital age. There’s no doubt that you spent a considerable amount of effort on building your website, getting it to look and feel just right so that your products and services are […]
As you might have guessed, Content Marketing will be at the center of our e-commerce efforts this year, too. Why did this form of marketing become so crucial over the last few years? It’s the art of engaging with your audience on a deeper level. You can do so by presenting them content that’s relevant […]