For as long as businesses have been around, they have been looking to promote themselves. When it comes to promoting your business, moreover, you need to be aware of the latest developments in this area. If you’re not, other businesses could already be a few steps ahead of you. To that end, we discuss here the latest Instagram features for promoting your business on that platform.
You’ve likely seen plenty of your friends using live video on various social media platforms. Have you thought about using the tool as an entrepreneur to market your business? Rather than a “boomerang” video or a clip glitzed out with floppy dog ears, you can instead use the power of live video to generate interest in your company. Here are a few tips to help you make the most of this tool.
You simply must create a website when you own a business. In fact, websites are essential for ventures that want to take off. So get your business off the ground and make your brand known to a wider audience with a website. However, keep in mind that you’ll need to focus on building a powerful site that will boost your leads and improve your sales.
Happy holidays! Holidays mean big sales for small businesses. Consumers often spend a lot for holiday celebrations, as well as special foods and gifts. So take advantage of each holiday season as it comes around by setting up your small business for success.
Social media marketing and social networking can help your business with its business network marketing. That’s because social media marketing will connect your business with its customers, clients, or prospects. Billions of people interact on social media every day. What’s more, each of these people has the potential to become your customer, even your promoter.
Guest posting has become an integral part of effective marketing strategies in recent years. However, getting a guest post approved doesn’t come easy. It is not enough to make your content SEO-friendly and write with impeccable grammar. How do you make sure your guest post doesn’t end up in the graveyard of failed pitches? Here are the seven crucial elements you need to include to give your guest post the best chance of approval.
Investing in new technology can be daunting for the average small business. The expense is a concern, of course. Additionally, it takes time to bring the business itself, as well as all staff members, up to speed with any new program. However, if you don’t keep up with the world as it changes, your business could suffer. But how, exactly, do you know when you need new technology? Here are a few signs that can tip you off.
These days, it seems as if everybody is using website infographics. Therefore, you have to create yours differently, or your website infographics will be dull and nobody will pay attention. Fortunately, there are some creative and effective ways to create powerful website infographics. Here are eight of the most effective.
Are you intimidated by the acronym “SEO”? Do you think of it as jargon that only nerds and geeks know and understand? Fret not. This article will help you thread your way into the world of SEO for startups. Here you’ll learn everything you need to know about SEO for your startup business.
Being at the right place, at the right time, with the right message is closely linked with a great customer experience. Also, it’s vital for businesses nowadays. That’s why you should switch your old marketing strategy to an omnichannel marketing approach.
Video marketing is bigger than ever. This is especially true because of all the different opportunities visually driven social media has to offer. But for your corporate videos to stick and have an impact on your audience and business, there are a few basic rules you need to follow. Moreover, there are some mistakes you need to avoid. In this article, we’re going to give you some of the do’s and don’ts for creating videos for your company.
You’re busy writing a blog. It’s all you can do to post regularly and respond to your readers’ comments. Therefore, you might think that video marketing isn’t worth your time. However, we invite you to think again about video marketing. It’s a powerful form of marketing, after all. And if you use video marketing to promote your blog, it will boost your SEO ranking and improve reader engagement.
Being an entrepreneur is not just a career. It is a lifestyle. As an entrepreneur, you are focused all day, every day, on growing your business idea. One of the ways young entrepreneurs these days overcome their challenges is by following trending hashtags. In this post, we offer a few hashtags that you might not have heard about yet. However, you should check them out immediately, because they could help you overcome your current challenges.
These days, the success of your business depends on your website traffic. As a matter of fact, the more visitors your website has, the more sales you can make. Here are some winning tips on how to effectively build website traffic for your business.
Today, social media platforms give marketers exciting new ways to connect with an increasingly diverse audience. In the past, every business owner’s wildest dream was to persuade a celebrity to get on board and promote their brand. However, that power now lies firmly with social media influencers. More specifically, it lies with micro-influencers.
Businesses today must go the extra mile in order to stand out from the crowd. And there is one sure way to do that. That sure-fire way is marketing automation.
To say that video is a hot topic right now is an understatement. Nothing captures attention like videos. After all, vision is our dominant sense. Informative videos that offer real value help build brand awareness. Moreover, they demonstrate brand expertise in the field. Now, let’s see how different industries can leverage educational videos to get in front of customers and increase overall retention.
People think that email is dead. However, it’s not. In fact, it’s very much alive! By 2020, more than 3 billion people worldwide will be using email. That’s 3 billion potential customers you can reach via your email marketing software. One way to maximize email is to tie it in with an equally powerful platform—social media. Making these platforms work hand-in-hand can make your marketing automation strategy even more powerful than it already is. Here are some ways you can do that.
As you already know, social media is enormously popular. More and more people are creating accounts and sharing their stories with others online. Plus, there are plenty of excellent social networks out there. Nevertheless, it is Instagram that is quickly establishing itself as the leader of the pack. After all, this social network has attracted tons of celebrities. You just need to remember that building an Instagram following can be easier said than done. However, in this guide, you’re going to find tips for steadily boosting your Instagram following.
If you have teenagers at home, you might get the idea that the Internet is all fun and games. However, as the owner of a small business, you know that the Internet is critical to your business. To that end, you’ve probably at least looked into online marketing. However, have you ever stopped to consider how powerful online marketing can be?