Oporto Expands In China

Franchising.net.au:

Expansion is on the cards for chicken and burger franchise, Oporto, with the company planning to build on the success of its first two stores in China and open a third.

Oporto CEO, Jeff Fisher said the first two stores, both located in Xiamen city in the Fuzhou province, had been very popular since opening in early 2010 and said this month’s opening of the third store, located in the city Fuzhou, will lay the foundations for significant growth of the brand.

“Our successful expansion into China is just the start of a potentially massive opportunity for Oporto and gives us access to a fast food market estimated to be worth more than $60 billion,” Fisher said.

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