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| Title | Author | Description | |
|---|---|---|---|
eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business | Corey Perlman | In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur's Internet marketing problem. This do-it-yourself book provides the know-how that's needed to win business in cyberspace while eliminating the need for a large marketing budget. In just an hour or two a week, the small business owner will gain control of his or her Internet marketing campaign, using the step-by-step method Perlman presents. Specifically, readers will learn the keys to improving their search-engine ranking (the critical driver of traffic to a Website), how to create and manage blogs and e-newsletters and, finally, the secrets to a successful, sales-driven website. | |
How to Build a Successful Consulting Practice | Jack Phillips | Make Consulting Your Dream Job-On Your Own Terms When you start your own consulting business, you can be your own boss, set your own hours-and make big profits! But that only happens if you're truly prepared. Are you familiar with the biggest consulting myths? Do you know the 12 success factors for consultants? Have you ever owned your own business before? How to Build a Successful Consulting Practice has all these answers and more-distilled by consulting guru Jack Phillips from years spent researching and reviewing successful firms that are still in business today. This essential volume shows how to: Develop a bulletproof business plan Find and keep clients for life Build your brand with magnetic marketing strategies Write spot-on proposals Use the Internet as a secret weapon Become a charismatic public speaker Avoid financial, legal, and ethical pitfalls Adjust to a new work life | |
Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing | Jay Conrad Levinson, Mitch Meyerson and Mary Eule Scarborough | Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money! This complete Guerrilla Marketing online guide includes: The 10 most effective Guerrilla strategies Case studies of the five greatest online Guerrilla Marketing campaigns How to create a high-impact website on a budget Low-cost tactics for maximizing traffic The 12 biggest internet marketing mistakes and how to avoid them Creative tactics and cutting-edge tools that inspire customers to take action Essential information on cutting-edge technology | |
The Internet Book: Everything You Need to Know About Computer Networking and How the Internet Works (4th Edition) | Douglas E Comer | Internet Book, The: Everything You Need to Know About Computer Networking and How the Internet Works, 4/e utilizes a non-technical perspective to explain the technology of how computers communicate, what the Internet is, how the Internet works, and what the Internet can do for people. This book works to fully connect readers to the “big picture” by presenting a solid overview of networking and the Internet, rather than burying them with details. Comer assumes no prior background in computer networking or the Internet. Introduces computer communication system concepts and technology, reviews the history of the Internet and its growth, describes basic Internet technology and capabilities, and describes services currently available on the Internet and how to use them. For anyone interested in learning how to navigate the Internet to its full potential. | |
Patterns of Entrepreneurship | Jack M. Kaplan | This book is designed to share real entrepreneurial business experience. Included will be both long and short cases and a corresponding website. The goad is to provide a more complete understanding of the textual material and make the book as interactive as possible, encouraging internet research and study. | |
Successful Independent Consulting | Doug Florzak | Presents a clear road map for starting and maintaining a successful consulting business. Whether you are already a consultant or thinking about becoming one, this guide has everything you need. This book shows you how to: - Create a business plan - Set your rate - Select the legal form of your business - Set up retirement funding - Choose appropriate insurance - Market on the Internet - Understand basic record keeping Also included is a recommended resource list and sample worksheets to help you start and maintain your consulting business. If you are an experienced professional at a crossroads in your career, this book can point you in the right direction. | |
Start Your Own Consulting Business | Entrepreneur Press | Get Paid for Your Experience Want to strike out on your own and take control of your job security? Become a consultant-it could be a lucrative move. Whether you're a computer whiz, a business expert or a fundraising dynamo, your special skills are in demand. Learn everything you need to know to turn your expertise into a profitable business. Learn how to: Assess your skills Define your market Find and keep clients Obtain licenses Set rates Monitor cash flow Hire staff Use the internet to boost business Prepare contracts, agreements and reports And more! With answers to frequently asked questions, an appendix of additional resources, and a valuable list of the top 20 consulting businesses thriving today, this guide puts you on the road to success. Interviews with successful consultants offer valuable insight into how they have taken their careers into their own hands-and how you can, too! | |
Starting an Online Business All-in-One For Dummies | Shannon Belew and Joel Elad | Conquer the online marketplace with this new version of a bestseller!Whether you've thought of starting an online business or you're already selling online, this update to a bestseller presents invaluable advice for getting--and keeping--online customers. Covering everything from creating a business plan and building a customer-friendly site to marketing with Facebook and Twitter, this fun and friendly guide features eleven minibooks that cover online business basics, legal and accounting matters, website design, online and operating issues, Internet security, techniques for boosting sales, storefront selling, fundraising sites, niche e-commerce, and more.Updated to include coverage of the latest online marketing tools, techniques, and trendsIncludes coverage?of how to use social media sites like Facebook, Twitter, Foursquare, and Yelp to reach your customers as well as expanded coverage of mobile marketingExplains how your location can actually bring new customers to youDetails ways to build a business plan that translates your ideas into a profitable enterpriseShares advice for choosing software to help you manage taxes, balance sheets, and other accounting chores; using PR and advertising tools that best promote your business online, including Google AdWords; and create a website that helps your business make moneyDiscover why "online entrepreneurship" means more than just building a website. Starting an Online Business All-in-One For Dummies breaks down everything the budding entrepreneur needs to know to be successful online and keep your customers coming back for more.? | |
Fine Art Publicity: The Complete Guide for Galleries and Artists (Business and Legal Forms) | Susan Abbott | This savvy resource helps artists and art professionals generate the publicity that keeps their artwork and business in the public spotlight. Provided are practical tools for attracting the media's attention and building bridges between artists, their galleries, and collectors, and between museums and their audiences. This new edition provides the latest word on new art markets; how to research the Internet, build a Website, and launch e-mail publicity campaigns. | |
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money | Bruce C. Brown | Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. **Award-Winning Finalist in the Business Category of the National Indie Excellence 2007 Book Awards **Bronze Winner in the Computer/ Internet Category of the 2007 Independent Publisher Book Awards |
| Tags | business consulting internet website |
| Address |
5580 Explorer Drive Suite 600 Suite 600 Mississauga, Ontario, L4W 4Y1 Canada |
| Web | wsicorporate.com | Type | Franchise |