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Shine Mark Systems
LCD showshiners.
| Title | Author | Description | |
|---|---|---|---|
The Mark | Jen Nadol | Sixteen-year-old Cassandra Renfield has always seen the mark-a light glow reminiscent of candlelight. The only time she pointed it out taught her she shouldn't do it again. For years, the mark has followed Cassie, its rare appearances odd, but insignificant. Until the day she watches a man die. As she revisits each occurrence of the mark, Cassie realizes she can see a person's imminent death. Not how or where, only when: today.Now armed with a slight understanding of the mark, Cassie begins to search for it. Even as she hides her secret, Cassie mines her philosophy class, her memories, and even her new boyfriend for answers about the faint glowing mark. But many questions remain. How does it work? Why her? And finally, the most important of all: If you know today is someone's last, should you tell them?Look out for the second book in this series, The Vision, available now! | |
Creative Strategy in Advertising | Bonnie L. Drewniany and A. Jerome Jewler | CREATIVE STRATEGY IN ADVERTISING provides everything you need to be successful as an advertising professional in today's fast-changing media environment. Focusing on the idea that good advertising always starts with an understanding of people and an awareness of their needs, the text advances through the creative process step by step. It focuses first on the creative person, and then on strategy and problem solving. Complementing expert instruction with extensive examples of layouts and ad copy, this book gives you all the necessary tools to create winning advertising strategies. | |
Essentials of Contemporary Advertising | William Arens, David Schaefer and Michael Weigold | Essentials of Contemporary Advertising, 2/e by William Arens and David Schaefer explores the core principles that drive advertising, using a lively voice that goes beyond academic theory. The authors’ goal is to present advertising as it is actually practiced and make the fundamentals accessible and relevant to the student’s "real life." This approach truly transcends the conceptual and propels students into an exciting and practical dimension. | |
How to Get Your Point Across in 30 Seconds or Less | Milo O. Frank | GET YOUR LISTENER'S ATTENTION, KEEP HIS INTEREST, AND MAKE YOUR POINT -- ALL IN THIRTY SECONDS! Milo Frank, America's foremost business communications consultant, shows you how to: * Focus your objectives * Utilize the "hook" technique * Use the secrets of TV and advertising writers * Tell terrific anecdotes that make your point * Shine in meetings, question-and-answer sessions, and more! Milo Frank's proven techniques give you the edge that successful people share -- the art of communicating quickly, precisely and powerfully! | |
Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Magazine) | Luke Sullivan | In this new edition of the irreverent, celebrated bestseller, master copywriter Luke Sullivan looks at the history of advertising, from the good, to the bad, to the ugly. Updated to cover online advertising, this edition gives you the best advertising guidance for traditional media and all the possibilities of new media and technologies. You’ll learn why bad ads sometimes work, why great ads fail, and how you can balance creative work with the mandate to sell. | |
Scientific Advertising | Claude C Hopkins | A reprint of the original, unedited 1923 text by Claude Hopkins. This groundbreaking book remains essential reading for anyone entering the copywriting and advertising professions, reminding us that advertising's purpose is purely to sell. Claude Hopkins expresses powerful, statistically tested truths about "salesmanship in print" which remain relevant through the decades and across all media - including today's internet marketing. David Ogilvy once said "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." Read "Scientific Advertising" before you read any other book on advertising or marketing. It may change your life, too. | |
Instant Systems (Instant Success Series) | Bradley Sugars and Brad Sugars | Create systems that run every aspect of your business-so you don't have to. You didn't start your business just to become a slave to it, but how do you get things done the way you want when you're not there? Self-made millionaire and entrepreneurial expert Brad Sugars shows you how. Brad walks you step-by-step through the entire process of systemizing your business. Discover how to: Recognize the ways systems can dramatically increase productivity and profits Identify the four key areas in your business to systemize Put your systems in place without causing mass panic at work Improve processes at every level of your business and stop wasting time and money Get real results right now when you discover all that Instant Success has to offer! Instant Advertising * Instant Cashflow * Instant Leads * Instant Profit * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in Training | |
Ogilvy on Advertising | David Ogilvy | A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos. | |
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications | Margaret A. (Ann) Morrison, Eric E. Haley, Kim B. (Bartel) Sheehan and Ronald E. Taylor | This Second Edition remains the only book to discuss both theory and application of qualitative research techniques to inspire great advertising and build strong brands. Using a step-by-step approach created for students considering advertising careers and for those currently working in the advertising industry, this book explains what qualitative research techniques are designed to do. The text describes how these techniques aid in uncovering insights useful for advertising strategy development, creative development, and post-campaign evaluation. Practical information and discussions on interviewing, projective techniques, focus groups, and online/social media applications positioned within a theoretical context illustrate the value of qualitative research in the real world. | |
Systems Analysis and Design with UML | Alan Dennis, Barbara Haley Wixom and David Tegarden | You can’t truly understand Systems Analysis and Design (SAD) by only reading about it; you have to do it. In Systems Analysis and Design, Third Edition, Dennis, Wixom, and Roth offer a hands-on approach to actually doing SAD. Building on their experience as professional systems analysts and award-winning teachers, these three authors capture the experience of actually developing and analyzing systems. They focus on the core set of skills that all analysts must possess––from gathering requirements and modeling business needs, to creating blueprints for how the system should be built. |
| Tags | advertising golf lcd showshiner |
| Address |
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| Web | shinemarksystems.com | Type | Franchise |