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Official Get Rich Guide to Information Marketing: Build a Million Dollar Business Within 12 Months
Robert SkrobGenerate Quick, Sustainable Wealth Why do some business owners get rich while others struggle to get by? Because success is not a result of working harder than everyone else—it’s about building a business that enables you to accumulate wealth. Step into the world of information marketing, where people package their passion and interests into a business, creating an extraordinary income and lifestyle! Personally coached by Robert Skrob, the president of the Information Marketing Association, uncover the secrets to create your own information marketing empire. Five ways to quickly launch a business that creates quick, sustainable wealth How to get paid to create your first information product and leverage it many times over How to build a million-dollar business without spending a penny in advertising The business plan to generate $1 million on one weekend How to quadruple the price you can charge for your products How to use “sugar daddies” to deliver customers to your business The single most profitable marketing tool any business can use to make its marketing generate a profit How to sell paper printed from your computer for thousands of dollars How to follow in the footsteps of 12 successful info marketers—case studies inside Discover exactly what you need to do to launch your business, generate sales, and deposit money into your checking account before the end of TODAY.
The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue: 2012 Edition
Shama KabaniALL NEW content on Google+, Facebook advertising, SEO, and more!Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you’re using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services.But social media marketing isn’t like traditional marketing—and treating it that way only leads to frustration. Let Shama Hyder Kabani, social media expert and president of web marketing firm The Marketing Zen Group, teach you the “zen” of social media marketing: how to access all the benefits of social media marketing without the stress!With a foreword by New York Times bestselling author Chris Brogan, The Zen of Social Media Marketing outlines the most popular social media tools, from Facebook to Twitter to LinkedIn, and teaches you how to use them, step by step. Kabani provides proven strategies for success from the businesses she works with every day, along with shortcuts and tips to help you make the most of your time and energy.This 2012 edition includes the latest Facebook, Twitter, and LinkedIn updates, along with new information on Google+, social media advertising, and more.
How To Get Customers For Your Landscaping And Lawn Care Business All Year Long.: Anyone Can Start A Lawn Care Business, The Tricky Part Is Finding Customers. Learn How In This Book.
Steve LowAnyone can start a lawn care business but most get stuck finding customers and they give up their new venture too quickly. Why struggle trying to learn how to gain new lawn care customers the hard way? This book gives you lawn care marketing ideas that are being used by your competitors. It also talks about what marketing ideas don't work. Volume #2 discusses: The most effective lawn care business marketing methods. How to track your ads, the best ways to utilize: billboards, brochures, business cards, buying lawn care customers, clubs & organizations, coupons & gift cards, co-marketing, door hangers, going door to door, flyers, internet marketing, lawn signs, customer letters, direct mailing, newsletters, newspaper ad, phone book advertising, phones & telemarketing, postcards, referrals, sports, testimonials, trade shows, truck & trailer advertising, word of mouth. Download our Free 30 day trial of Gopher Lawn Care Business Billing & Scheduling Software at www.gophersoftware.com
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
Bruce C. BrownInterested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. **Award-Winning Finalist in the Business Category of the National Indie Excellence 2007 Book Awards **Bronze Winner in the Computer/ Internet Category of the 2007 Independent Publisher Book Awards
Small Business Marketing for Dummies
Barbara Findlay Schenck and Linda EnglishWhether you run a single-person home office, a small firm, or even a local nonprofit, to succeed in today’s changing, hyper-competitive marketplace, you need to know everything you can about finding, winning and keeping customers—marketing in other words. The competitive lifeline of any business, large or small, marketing isn’t just about placing an ad in the local penny saver—it’s about establishing an ongoing dialogue between you and your customers that influences nearly every phase of your operation, from product development, pricing, packaging and distribution, to advertising, public relations, sales, and customer service.Small Business Marketing For Dummies is your road map to successful marketing. Packed with savvy tips and easy-to-implement action steps, this street smart guide arms you with the ammunition you need to survive and thrive in the war for profits and market share. You get proven strategies that help you:Expand your customer baseEarn your customers’ undying loyaltyGet more repeat business and customer referralsGet the word out with low-cost, high-impact campaignsGenerate publicity and word-of-mouthStay one-step ahead of the competitionFind out why don’t have to have to have a million-dollar marketing budget to wage a solid-gold marketing campaign. Experts Barbara Findlay Schenck and Linda English walk you step-by-step through the entire marketing process, offering sage advice and guidance on:Developing a winning marketing strategyDefining your target market and customer profileCreating a killer marketing planEstablishing your position and brandCreating effective low-cost advertising campaignsWriting high-impact press releases and television and radio adsMarketing on the Internet—includes proven tips for how to build a website and generate online trafficBuilding customer loyalty with superior customer serviceThere are currently five million small businesses with fewer than 20 employees in America, and that number is expected to rise steadily over the next decade. Small Business Marketing For Dummies supplies you with the marketing know-how you need to stay out ahead of the pack.
Internet Marketing for Accountants: Marketing, Advertising, and Promoting Your Accounting CPA Firm Online Using Google, Facebook, YouTube, LinkedIn, ... Guide Book for Accounting Firms!
Nick HollidayInternet Marketing for Accountants will show you how to profit from the revolution in local internet marketing that is happening right now. This book doesn't hide behind platitudes and boilerplate marketing truisms. It gets down in the trenches with you and shows you how to strengthen your firm's bottom line through highly effective internet marketing. One click at a time.
Scientific Advertising
Claude C HopkinsA reprint of the original, unedited 1923 text by Claude Hopkins. This groundbreaking book remains essential reading for anyone entering the copywriting and advertising professions, reminding us that advertising's purpose is purely to sell. Claude Hopkins expresses powerful, statistically tested truths about "salesmanship in print" which remain relevant through the decades and across all media - including today's internet marketing. David Ogilvy once said "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." Read "Scientific Advertising" before you read any other book on advertising or marketing. It may change your life, too.
The IMC Handbook Reading & Cases In Integrated Marketing Communications (2nd Edition)
IMC Handbook is a comprehensive survey of the fast-growing field of integrated marketing communications, the new discipline that merges the fields of advertising, marketing, direct marketing, and marketing communications. All of the readings and cases in this new edition have been totally updated. One-third of them are new to this edition.
The Marketing Toolkit for Growing Businesses: Tips, Techniques and Tools to Improve your Marketing
Jay B. LipeA small business marketing manual that is both comprehensive and simple to use, it covers all the marketing basics you need for long term growth. Chapters on marketing plans, branding, copywriting, search engines, marketing metrics, successful implementation, a glossary with 200+ words...and more. This book is a must read for any small business wanting to get its marketing house in order.
Ultimate Small Business Marketing Guide
James Stephenson and Courtney ThurmanOver 1500 Secrets of Top Marketing Professionals Boost your sales revenue, profits and customer loyalty with the 1,500 great marketing tips jam-packed into this essential reference guide. Marketing secrets of top business and sales professionals help you devour competitors, close more sales, win new customers and keep them coming back. Stay one step ahead of the competition with dozens of new high-tech strategies. Refresh your marketing plans with more than 250 new ideas, in addition to the hundreds of proven ideas from the first edition. 91 advertising, direct-marketing and telemarketing tips 30 marketing tricks for your home office 47 ways to take advantage of free PR 39 creative selling methods 89 online marketing techniques And more! To learn more about all of these can't-miss strategies, valuable internet resources are provided. Even just a few of the 1,500 ideas in this book will propel your business light-years ahead of your competitors and boost your revenue through the roof!
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