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Ben & Jerry's Scoop Shop

Ben & Jerry's Scoop Shop is an ice cream parlor.

 TitleAuthorDescription
The Specialty Shop: How to Create Your Own Unique and Profitable Retail Business
Dorothy FinellThis is a lively, informative guide to starting and running a specialty shop - a small retail shop carrying a particular type of merchandise and with only a few employees (sometimes only the owner). Dorothy Finell covers more than 100 niche categories and gives specific examples of 37 successful shops in the US, UK, Australia, Italy, and France. She personally visited all 37 and gives advice from their owners based on her interviews. Shops include bakeries, gift shops, apparel, toys, china, linens, hats, dolls, candles, coffee, tea, books - even a papier mache shop specializing in masks (Venice, Italy).The examples were chosen because the author considers them "fascinating, imaginative, creative shops with a remarkable ambience." In addition to the vignettes, the author provides practical information on key business needs, e.g., pre-planning, decor and display, finances, customer service, marketing, community relations. The appendices include lists of major trade and gift shows, e-commerce sites, and a resource guide to the 37 profiled shops. It also includes many photos.
Specialty Shop Retailing: Everything You Need to Know to Run Your Own Store
Carol L. SchroederUnlike other books on retailing, Specialty Shop Retailingis aimed at the reader who has a dream of opening a store, but little background in this type of business. The book takes into account the fact that their motivation is often not primarily monetary, but rather the intangible benefits of creating your own business and working with people and products that you love. This new and improved 3rd edition includes material about selling on the Internet, including eBay storefronts; online marketing and customer service improvements; and changes in the retailing field, such as competing with big box retailers and the demise of the sales rep system.
The Candy Shop War
Brandon MullWelcome to the Sweet Tooth Ice Cream & Candy Shoppe, where the confections are a bit on the . . . unusual side. Rock candy that makes you weightless. Jawbreakers that make you unbreakable. Chocolate balls that make you a master of disguise. Four young friends--Nate, Summer, Trevor, and Pigeon--meet the grandmotherly Mrs. White, owner of the Sweet Tooth, and soon learn about the magical side effects of her candies.In addition, the ice cream truck driver, Mr. Stott, has arrived with a few enchanted sweets of his own. But what about the mysterious man in the dark overcoat and fedora hat? Why are all these "magicians" trying to recruit Nate and his friends? Who should they trust?The mystery deepens and the danger unfolds as the four youngsters discover that the magical strangers have all come to town in search of a legendary, hidden treasure--one that could be used for great evil if it fell into the wrong hands. The kids, now in over their heads, must try to retrieve the treasure first. And so, the war begins . . .
Start & Run a Computer Repair Service (Self-Counsel Press Business)
Lynn Spry and Philip SpryStart & Run a Computer Repair Service is ideal for entrepreneurs interested in opening and operating a computer repair shop and/or mobile on-site repair business. Professionals with a background in IT, retail, and related fields are often interested in branching out on their own. This book examines the nuts and bolts of starting a business in the North America, then delves into the specifics of retail and mobile repair shop ownership and operation.
Growing a Business
Paul HawkenNearly everyone harbors a secret dream of starting or owning a business. In fact, 1,000,000 businesses start in the United States every year. Many of them fail, but enough succeed so that small businesses are now adding millions of jobs to the economy at the same time that the Fortune 500 companies are actually losing jobs. Paul Hawken -- entrepreneur and best-selling author -- wrote Growing a Business for those who set out to make their dream a reality. He knows what he's talking about; he is his own best example of success. In the early 1970s, while he was still in his twenties, he founded Erewhon, the largest distributor of natural foods. More recently, he founded and still runs Smith & Hawken, the premier mail-order garden tool company. And he wrote a critically acclaimed book called The Next Economy about the future of the economy. Using examples like Patagonia, Ben & Jerry's Homemade Ice Cream, and University National Bank of Palo Alto, California, Hawken shows that the successful business is an expression of an individual person. The most successful business, your idea for a business, will grow from something that is deep within you, something that can't be stolen by anyone because it is so uniquely yours that anyone else who tried to execute your idea would fail. He dispels the myth of the risk-taking entrepreneur. The purpose of business, he points out, is not to take risks but rather to get something done.
Cafe! Best of Coffee Shop Design
BraunThe design of coffee shops is increasingly on the move. Where cafs have traditionally been viewed as places principally to enjoy a coffee, they have evolved to show a broad range of multifunctional purposes and amenities: They can, for instance, exist as cozy lunch-time meeting spots before abruptly transforming into vibrant late-night bars after sundown. Caf! Best of Coffee Shop Design shows the wide scope of different caf concepts, including coffee bars as integral parts of cutting-edge multipurpose buildings, flagship stores and traditional shops with a contemporary twist. The 40 projects featured comprise an extensive variety of designs and styles, ranging from minimalist, strict and reduced, to opulent and extravagant.
How to Sell Your Crafts Online: A Step-by-Step Guide to Successful Sales on Etsy and Beyond
Derrick SuttonWith over 400,000 sellers on Etsy, how can you make YOUR shop stand out and increase your sales? This is a key question for many crafters and artists who are selling online these days. Now here are all the answers and much more from author and Etsy seller Derrick Sutton. Based on his self-published guide, and drawn from his practical experience, you will learn how to boost your Etsy sales, attract more customers, and expand your online presence. Derrick shares his proven online sales and marketing knowledge in an easily accessible format, complete with simple actions steps at the end of each chapter. Learn how to completely optimize your Etsy shop, website, or blog, and much more. Some of the topics covered include:-How to design a catchy Etsy banner -How to gain an instant analysis of your shop and where you need to focus your efforts -A crash course on photographing your items and key mistakes to avoid class-Fail-safe copywriting secrets -How to take advantage of Etsy’s forums, Treasury, and more-The effective way to use Facebook and Twitter, and why so many people get it wrong How to Sell Your Crafts Online offers crafters and artists practical internet marketing techniques from an experienced Etsy seller that will pave the way for a profitable online business!Praise for Derrick Sutton’s e-Guide Crafting Success:“This is really a great guide through the mind-boggling thicket of internet selling. It’s so easy to follow and straight forward…” --- Etsy seller jenniferwhitmer“I definitely saw a difference in my sales after doing many of the things suggested.” --- Etsy seller mishmishmarket“A true wealth of useful information.” --- Etsy seller helixelemental“[The steps are] easily presented, so making changes to your shop can be done instantly as you are reading.” -- Licky Drake, HappyGoLicky Custom Silver Jewelry“A tremendous amount of information. I learned more from [this book] than from anything I have purchased in five years.” --- Etsy seller HandpaintedGifts
Computers For Seniors For Dummies
Nancy C. MuirGreat advice on choosing a computer, getting online, and having fun!Computers are an essential part of daily life these days, but they can be a bit intimidating at first. Computers For Seniors For Dummies, 2nd Edition gets you going with lots of illustrations and easy-to-follow-instructions, never assuming you already know more than you do.You'll learn to use the keyboard and mouse, navigate the Windows 7 operating system, access the Internet and use e-mail, create documents, shop safely online, and more.Shows you how to choose the right computer, get it set up, and get goingExplains how to connect to the Internet and keep up with family and friends via e-mail Helps you create documents, work with files and folders, simplify your finances, and build a budget using a spreadsheetDiscusses how to use social networking sites and how to shop and bank online without compromising your privacyOffers tips and advice to help you avoid common pitfalls With Computers For Seniors For Dummies, 2nd Edition by your side, you'll be able to use the computer with confidence and take advantage of all it has to offer.
Ice: Great Moments in the History of Hard, Cold Water
Karal Ann Marling"Put your mittens on; you'll freeze to death!" admonish the world's grandmothers as the temperature plummets. No doubt the Arctic explorers--today in their GORE-TEX, historically in their woolens--needed no such instruction. Icy climes bring with them the dangers of frostbite, but also the poetic beauty of glaciers and ice shelves, of ice palaces and aurora borealis. Karal Ann Marling explores these topics and more as she considers the history of "hard, cold water." What better place to start than with dessert? The pleasure of ice cream on a hot day has been known since the sixteenth century, although it wasn't until a few hundred years later that reliable refrigeration made the treat readily available. Marling expands her icy explorations to the realm of fiction--the ice crossing in Uncle Tom's Cabin, the frozen wasteland of Frankenstein--and to the movies and Broadway. Cities vie for tourists by building shimmering ice palaces to celebrate winter; explorers compete to reach the poles, and not all live to tell the story. The study of ice by a true aficionado yields fascinating insights and may just inspire readers to embrace winter-or to make their way to the nearest ice cream shop. Karal Ann Marling is a professor emerita of art history and American studies at the University of Minnesota. She is the author, most recently, of Merry Christmas!: Celebrating America's Greatest Holiday and Illusions of Eden: Visions of the American Heartland.
How to Make Money Using Etsy: A Guide to the Online Marketplace for Crafts and Handmade Products
Timothy AdamIn a world where most products are manufactured by machines, Etsy offers an online platform for makers of handmade products and crafts to market and sell their goods to a vast network of buyers who demand unique, genuine products. To date, the site has attracted over 400,000 sellers who collectively have sold over 30 million items, generating more than $180.6 million in revenue. The only resource of its kind, How to Make Money Using Etsy--written by Tim Adam who has successfully been selling his products all over the world through his Etsy shop since 2007--guides readers step-by-step through the many stages of selling online. How-to topics include:Establish your Etsy shopEffectively photograph your productsPost your products to optimize visibility and increase salesBrand your businessUse social media like blogs, Twitter, and Facebook to connect with buyers and grow your business

Tags icecream parlor
Address
,
USA
Web www.benjerry.com
Type Franchise