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Winfree Business Growth Advisors

Winfree Business Growth Advisors is a national sales and marketing training and strategic advisory company that operates through a network of partners and independent operators.

 TitleAuthorDescription
Seizing the White Space: Business Model Innovation for Growth and Renewal
Mark W. JohnsonThis title presents a practical approach to fuel game changing growth through business model innovation. Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new markets Or, simply put, how they can seize the white space. To step out into the unknown and seize the white space requires a new language - and a framework with which to understand an existing enterprise and the white space it hopes to conquer. This book - from Clay Christensen's firm Innosight - is devoted to making game-changing business model innovation a possibility. Leaving the rhetoric to others, it provides the building blocks for creating business model innovation: first, by showing executives how to discover new business models and then by showing them how to bring these innovations to market. With road-tested frameworks, analytics, and diagnostics, this book gives executives everything they need to reshape their business and achieve fantastic growth. Mark Johnson is cofounder and Chairman of Innosight, an innovation-based consulting and executive-training firm focused on helping companies and institutions innovate for new growth and transformation.
The 45 Second Presentation that Will Change Your Life
Don FaillaWhen you subtract the amount of hours you sleep, work, and commute, you probably don't have more than one or two hours a day to do what you would like to do-and that's if you have the money to do it. Don Failla has been teaching his simple network marketing method which allows anyone to learn how to own his or her life by building a home-based business. It doesn't require selling, and the best part is, it won't take much of your time. The 45-Second Presentation That Will Change Your Life is a virtual training manual on network marketing, designed to teach you a step-by-step plan for building a profitable, sustainable network marketing business. Network marketing is a system for distributing goods and services through networks of independent distributors. This guide not only unlocks the secrets of successful network marketing, but it provides the method to sponsor people in your organization using Failla's "45-Second Presentation." With nearly four decades' worth of instructions and insights from Failla, The 45-Second Presentation That Will Change Your Life provides you with the essentials for building and maintaining your lucrative home business.
Smart Growth: Building an Enduring Business by Managing the Risks of Growth (Columbia Business School Publishing)
Edward D. HessWall Street believes that all public companies should grow smoothly and continuously, as evidenced by ever-increasing quarterly earnings, and that all companies either "grow or die." Introducing a research-based growth model called "Smart Growth," Edward D. Hess challenges this ethos and its dangerous mentality, which often deters real growth and pressures businesses to create, manufacture, and purchase noncore earnings just to appease Wall Street.Smart Growth accounts for the complexity of growth from the perspective of organization, process, change, leadership, cognition, risk management, employee engagement, and human dynamics. Authentic growth is much more than a strategy or a desired result. It is a process characterized by complex change, entrepreneurial action, experimental learning, and the management of risk. Hess draws on extensive public and private company research, incorporating case studies of Best Buy, Sysco, UPS, Costco, Starbucks, McDonalds, Coca Cola, Room & Board, Home Depot, Tiffany & Company, P&G, and Jet Blue. With conceptual innovations such as an Authentic Earnings and Growth System framework, a seven-step growth funnel pipeline, a Growth Decision Template, and a Growth Risks Audit, Hess provides a blueprint for an enduring business that strives to be better, rather than simply bigger. (June 2010)
Be a Network Marketing Superstar: The One Book You Need to Make More Money Than You Ever Thought Possible
Mary Christensen and Wayne ChristensenThe number of people involved in multilevel/network marketing is staggering: 13.3 million people in the U.S. and more than 54 million worldwide, with 175,000 new people in the U.S. signing on each week, and 475,000 per week worldwide. This author's last book ("Make Your First Million in Network Marketing") gave readers an overview of what it takes to succeed in network marketing. (A lot of the books do that.) This new book is a more hands-on guide - featuring worksheets with practical exercises - that hand-holds readers through a 26-step program that will help them become one of the top earners in the industry. "Become A Network Marketing Superstar" will take direct sellers and network (multi-level) marketers through the key steps to joining the highest earners in an industry that has spawned thousands of millionaires and millions of financially independent business owners.
Networking with the Affluent
Thomas StanleyThis title is from the "New York Times" bestselling author of "The Millionaire Next Door", the classic guide on how to network with the affluent client. 'Tom Stanley's ideas regarding Networking with the Affluent and Their Advisors have produced strengthened relationships throughout our multinational accounts. The bottom line is increased customer loyalty, our most precious asset' - Keith Martino, Global Sales Manager, Federal Express Corporation. 'This book is the best guide to success I've seen' - Mary B. Lehman, Managing Director, Banker's Trust Company, The Private Bank. 'Networking was a magician's illusion until Dr. Stanley taught us the secret' - Norman M. Mendelson, Chairman, Earth First Corporation.
The Business of the 21st Century
Robert T. Kiyosaki, John Fleming and Kim KiyosakiIncluded with your Purchase! Free DVD included: The DVD will teach you how to: (1) start up a home based business, (2) receive a daily income, (3) free yourself from the traditional job, while (4) working part-time. Free Training included: For a limited time I am training individuals on the fundamentals of building their business. You will receive access to my e-mail and business number. The 8 Wealth-Building Assets of Network Marketing Robert Kiyosaki believes in the power of network marketing! In his new book, he explains why this is the best time to start your own business and secure your financial future!
The 7 Irrefutable Rules of Small Business Growth
Steven S. LittleStarting a small business and making it a success isn’t easy. In fact, most small business owners don’t get rich and many fail. This book presents the straight truth on small business success. It doesn’t offer cure-alls for every small business. Instead, it outlines real, effective principles for continued small business growth and success. Written by business growth expert Steven Little, The 7 Irrefutable Rules of Small Business Growth skips empty small business positivism in exchange for real-world, practical solutions. If you’re a small business owner or an entrepreneur just starting out, you’ll find answers to all your most important questions on topics such as technology, business plans, hiring, and much more.
Working with Family Businesses: A Guide for Professionals (Jossey-Bass Management)
David Bork, Dennis T. Jaffe, Sam H. Lane, Leslie Dashew and Quentin G. HeislerAt least eighty-five percent of all businesses in the United States are family-owned--with their own special problems, situations, issues, and family dynamics. This book is a practical guide for all professional practitioners who service the needs of family businesses. It provides a basic training manual for all providers--attorneys, accountants, financial advisors, insurance and health care providers, therapists, and others--who are specialists in their fields, but are unfamiliar with the unique psychology and dynamics that often control and influence family businesses. The authors detail how to deal with the special circumstances that arise when advising and consulting to family businesses that can make or break the process of consulting, advising, and planning.
Six Sigma for Marketing Processes: An Overview for Marketing Executives, Leaders, and Managers
Clyde M. Creveling, Lynne Hambleton and Burke McCarthyNearly half of the top one hundred Fortune 500 companies use Six Sigma methodology in some part of their business. These companies have been among the top one hundred for five or more years and consistently report higher revenue and significantly higher profits than competitors. This underscores the impact on the cost side. Now the focus moves to revenue growth. Six Sigma consultant Clyde M. Creveling’s Design for Six Sigma in Technology and Product Development is the standard guide for product commercialization and manufacturing support engineers who want to apply Six Sigma methodology to technology development and product commercialization. Now, in Six Sigma for Marketing Processes, Creveling joins with Lynne Hambleton and Burke McCarthy to show the ways marketing professionals can adapt and apply those same Six Sigma concepts to create a lean marketing workflow built for growth.   This book provides an overview of the way marketing professionals can utilize the value offered by Six Sigma tools, methods, and best practices, within their existing phase-gate processes, as well as the traditional Six Sigma problem-solving approach: define, measure, analyze, improve, control (DMAIC). It provides unique methods for employing Six Sigma to enhance the three marketing processes for enabling a business to attain growth: strategic, tactical, and operational. It goes further to demonstrate the way Six Sigma for marketing and Six Sigma for design can be combined into a unified Six Sigma for growth. In this book, you’ll learn how to apply Six Sigma methodology to   Develop a lean, efficient marketing workflow designed for growth Enhance the three marketing arenas for growth: strategic, tactical, and operational Identify leading indicators of growth and become proactive about performance improvement Strengthen links between customers, products, and profitability Redesign marketing work to streamline workflow and reduce variability Assess and mitigate cycle-time risk in any marketing initiative or project Leverage DMAIC to solve specific problems and improve existing processes Use lean techniques to streamline repeatable processes, such as collateral development and trade-show participation Preface xv Acknowledgments xxiii About the Authors xxv   Chapter 1: Introduction to Six Sigma for Marketing Processes 1 Chapter 2: Measuring Marketing Performance and Risk Accrual Using Scorecards 25 Chapter 3: Six Sigma-Enabled Project Management in Marketing Processes 45 Chapter 4: Six Sigma in the Strategic Marketing Process 63 Chapter 5: Six Sigma in the Tactical Marketing Process 117 Chapter 6: Six Sigma in the Operational Marketing Process 173 Chapter 7: Quick Review of Traditional DMAIC 209 Chapter 8: Future Trends in Six Sigma and Marketing Processes 229   Glossary 235 Index 261
In Action: Building a Successful Consulting Practice
Patricia Pulliam Phillips and Jack J. PhillipsFor many talented individuals around the world, starting a consulting practice offers great opportunity for income growth and job satisfaction. Yet, consulting has a unique set of challenges. This book, Building a Successful Consulting Practice, will be helpful to anyone starting down this exciting and challenging road. Focusing particularly on small consulting practices, and specifically on those consulting practices closely related to human resource development, this book presents 12 case studies that analyze the success of consulting organizations. If you are thinking about starting your own consulting practice, you will learn what key factors lead to the building of a successful practice. If you have already started your own practice, you will learn how other organizations have worked to ensure that their business thrives in a competitive marketplace. No matter how you plan to use this book, the impresive group of contributors represented in this collection of case studies will be invaluable as you work to achieve your own level of success in the consulting business.