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They've applied MLM to an auction website, so instead of eBay taking 100% of the selling fee profits, they can split the profits with the members

 TitleAuthorDescription
The eBay Marketing Bible: Everything You Need to Know to Reach More Customers and Maximize Your Profits
Cliff Ennico and Cindy L. ShebleySelling on eBay has never been hotter. There are now almost 900,000 people using eBay as a part-time or full-time source of income. And while there is big money to be made selling merchandise on the site, it is also becoming more and more challenging for sellers to stand out from the crowd. Written by two e-Bay experts, "Marketing Your E-Bay Business" offers advice to eBay sellers on building a successful marketing plan by identifying their customers, determining what items will sell best for them on eBay, and using 'fear' and 'passion' marketing to reach those customers and induce them to buy. Cliff Ennico and Cindy Shebley will help readers market their eBay products and attract and keep customers.
eBay 101: Selling on eBay For Part-time or Full-time Income
Steve WeberWith today's rocky economy and unsteady job market, there's never been a better time to earn extra cash online. And now there's a new book that guides you each step of the way: eBay 101: Selling on eBay For Part-time or Full-time Income, Beginner to PowerSeller in 90 Days.Access the world's biggest marketplace, right from your own home. You'll learn how to:Register at eBay and PayPalStart part-time and expand your income when you're readyFind great inventory at low pricesAuction to the highest bidder or sell at fixed prices.Identify niche markets for big profitsGet tax deductions for your eBay home-based businessGuard against scammers and rip-off artistsStarting a business on eBay is perhaps your fastest route to the American Dream. The payoff can be high, and the barriers to entry are low. The world's most popular online marketplace, eBay has millions of registered buyers waiting to do business with you. For less than $100 and very little risk, you can start an eBay venture with profit margins rivaling those of any business. Exactly how much money you earn depends mostly on how much effort you put into your new enterprise and how efficiently you operate itIn this new eBay guide, you'll see:*********************************************CONTENTS ~ INTRODUCTIONHow eBay works |Before you begin | Get more help READY, SET, SELL! Register your business | Sell your item | Build your listing | Nail down details | Plan your auction | Make a picture worth $1,000 | Take great eBay photos | Get specific | Write a top-notch item description | Sell like a pro | Price your item | The auction alternative: fixed prices | Upgrade your listings | The best time to list | Top 10 reasons your auction stinks | Use My eBayPROFIT WITH A NICHEWin with niche selling | Cash in on collectibles | Trust, but authenticate | How to recognize fake autographsGET MORE GREAT INVENTORYFind overlooked gems at estate sales | Live auctions | Get merchandise on eBay | Get merchandise on consignment | Become a trading assistantEXPAND YOUR BUSINESSCreate your 'About Me' page | Cross-promotions | Open an eBay store | Set up shop | Promote your store | Why many would-be PowerSellers failPREVENT PROBLEM CUSTOMERSBe a feedback fanatic | Keep a good reputation | Communicate with a packing slip | Leave feedback for buyers | Handle customers right | Unpaid item dis-putes | Prevent unpaid items | Work with PayPal | Set your payment preferences | Take paymentsAVOID SCAMS AND FRAUD | Spot shady buyers | Recognize predators | Beware of hoax e-mails | Avoid drop-ship, wholesale scams | Recognize crooks and middlemen | Know a fake from the real McCoyPACK IT UP, MOVE IT OUTShip efficiently | Communicate when you ship | Pare shipping costs to the bone | Sell Get It Fast Items | Handle delivery snafus | Print online postage | Organize your inventorySQUEEZE MORE PROFITSGet efficient with fulfillment software | Software for media sellers | Research prices wirelessly | Market research toolsSTAY ON EBAY'S GOOD SIDEMore eBay rules | Prohibited and restricted items | More eBay no-nos | Stay on Uncle Sam's good side | Your business's legal structure | Local ordinancesMAKE FRIENDS, SELL MOREProfit with stunts and gimmicks | Tag, you're it! | Get buzz | Making friends on MySpace | Communicate on MySpace | Work it good | MySpace best practices | Save time on MySpace | Network some more | Work the net | Marketing with widgetsGET YOUR OWN PLACEGet involved | Master your domain | Build blocks | Bait search engines | Be dense | Lengthen your lease | Wait for results | Earn side revenue | Use social search | Get verticalGET MORE FREE ADVERTISINGBank articles | Avoid backfires | Get really simple | Protect your content | Blog for business | Discover blogs | Connect with readers | Value input | Get style | Get raw material | Write your postsPAY FOR ADVERTISINGUse Google AdWords | Using adMarketplace, Clickriver | See the future of PPC
Starting an eBay Business for Dummies, Second Edition
Marsha CollierWant to pick up extra cash? Explore opening an eBay store? Unload your dusty disco albums or the collection of antlers in the basement? Hey, those poor, dead deer could lead to a rich, lively career. Whether you want to build an eBay business from scratch or just want to make sure you’re up on eBay’s policy changes and taking advantage of new automation tools, this guide will have you selling successfully on eBay faster than you can say, “going…going…”Starting an eBay Business For Dummies 2nd Edition gets you organized and in virtual business fast with step-by-step guidance on:Setting up basic auctionsPricing items or setting minimums strategicallyUsing the About Me page to begin creating a professional identityFinding sources of merchandise (once you exhaust your basement, attic, and relatives)Managing your business with online auction management services and software, including a list of 16 popular sites with their pricesWriting tempting descriptions and taking good photographs of merchandiseSelecting payment systems (and why shipping C.O.D. is a no-no)Handling inventory and keeping recordsWritten by Marsha Collier, author of eBay For Dummies and eBay Bargain Shopping For Dummies, an eBay PowerSeller, columnist, and teacher at eBay University, this book is packed with time-saving, money-saving tips plus secret eBay hints to help you compete with the pros from the get go. It gives you inside information on:eBay motors, real estate, and other unusual areasDutch auctions, reserve price auctions, and private auctionsUsing an eBay fee calculator to check your final value feesShipping and insuring merchandise efficiently and economicallyPrinting shipping labels and postageComplete with a glossary and index, Starting an eBay Business For Dummies 2nd Edition is just what you need to get started selling on eBay, to graduate from occasional seller to PowerSeller, or to become a genuine eBay entrepreneur like the ten whose success stories are featured in this book!
eBay For Dummies (For Dummies (Computers))
Marsha CollierThe unparalleled guide to successfully buying and selling on eBay, fully revised and updatedeBay is the world's #1 shopping and selling site, where millions find bargains and make money with their own sales. Marsha Collier is the #1 eBay expert and bestselling author, with more than a million copies of her books in print. And eBay For Dummies has been the bestselling book on eBay since the original edition in 1999. Thoroughly updated to cover all the changes in the eBay site, eBay For Dummies, 7th Edition is an easy-to-follow path for new users to get from registration through making purchases to making sales.Ultimate eBay authority Marsha Collier gets you started with information about signing up, navigating the site, and using the My eBay page to track you activity. She then shows you how to find the best bargains, make a winning bid, and complete your purchase securely. While she guides you into becoming a successful eBay seller, she also shows you how you can pick up extra money in a tight economy with eBay sales.Walks you through listing an item, shoot and post a photo, communicate with bidders, safely ship a sold item, and securely collect your moneyShows you how to set up a seller account, list items, offer customer service, ship merchandise, and receive payment securelyHighlights expanded guidance on selling on eBay, which is the process that sparks the most demand for outside helpExplores eBay's special features, showing you how to work within the rules, use the community, and even set up a charity auctionShares tips for managing multiple auctions, creating a store, troubleshooting, maintaining privacy, and reporting abuseseBay For Dummies, 7th Edition prepares you to save money on your purchases and make money on your sales, all from the comfort of your home.
The PayPal Wars: Battles with eBay, the Media, the Mafia, and the Rest of Planet Earth
Eric M. JacksonWhen PayPal launched its online payment service and set out to overhaul global currency markets it successfully weathered the dot-com bust and a fierce competitive struggle with the auction giant eBay. But hordes of government regulators, trial lawyers, and organized crime rings soon targeted PayPal for destruction, turning its quest to make Internet history into a desperate struggle for survival.
Three Weeks to eBay Profits, Revised Edition: Go from Beginner to Successful Seller in Less than a Month (Three Weeks to Ebay Profits: Go from Beginner to Successful)
Skip McGrathSolid gold information from a Gold-level seller! Veteran eBay expert and author Skip McGrath presents a completely updated guide to the new, drastically altered site.Under its new management, eBay has instituted many important changes, and this revised edition addresses the company’s modified fee structures, new (and controversial) feedback system, and more, while guiding sellers through the steps of starting, expanding, and automating a successful eBay business. McGrath offers tips on what’s popular with eBay’s buyers, as well as on drop shipping, controlling costs, managing inventory, writing headlines and descriptions that sell, launching your first auctions, and more. 
How and Where to Locate the Merchandise to Sell on eBay: Insider Information You Need to Know from the Experts Who Do It Every Day
Dan W. BlacharskiEntrepreneurs in record numbers are setting up shop on eBay, according to a new survey conducted for eBay by ACNielsen Media Research International. More than 724,000 Americans report that eBay is their primary or secondary source of income. In addition to these professional eBay sellers, another 1.5 million individuals say they supplement their income by selling on eBay, according to the July 2005 survey. In the last six months of 2005, eBay members in the United States sold merchandise worth approximately $10.6 billion. As you can see, finding the customers is not a problem locating quality items to sell, is the challenge. So what do you do when you are done cleaning out your closet and attics? Where do you find the merchandise you need to sell on eBay? That s precisely what this new book is about: where to find products that you can buy for a few cents on the dollar and resell for massive profits! This book is intended for online sellers who want to build a business that can be increased over time by selling primarily new merchandise in quantity. You will be provided detailed insider information on: wholesalers, drop shippers, auctions, closeouts, discontinued merchandise, overstocks, salvage items, surplus merchandise, below wholesale products, customer returns, wholesale trade shows, suppliers, liquidators, close out firms, foreign and domestic manufacturers, and places to look in your area. In short you will learn to become a product sourcing pro and make money on eBay with products including: clothing, mixed lots, electronics, tools, furniture, general mixed merchandise, domestics, housewares, antiques, books, shoes, jewelry, toys, gifts, sporting goods, hardware, and much more.
The Blood-Horse Authoritative Guide to Auctions
Staff and Correspondents of Blood-Horse PublicationsA concise guide to the major Thoroughbred auction companies, types of sales, price ranges, and buying and selling protocols.
E-commerce Get It Right! Essential Step-by-Step Guide for Selling & Marketing Products Online. Insider Secrets, Key Strategies & Practical Tips - Simplified for Start-Ups & Small Businesses
Ian DanielE-commerce Get It Right! Just released and written in a no holds barred style... This new and exclusive Step-by-Step E-commerce Guide, will show you everything you need to know about achieving success with your own e-commerce website and business. Whether you're an e-commerce Start-Up or have an Existing e-commerce website that is struggling to make a profit, this book is literally packed full of the latest tried and tested insider secrets, key strategies and practical tips, proven over a 10-year period to generate sales and profits at explosive levels. Did you know... 97% of e-commerce websites (shopping websites) make $0 profits in their first 3 years online. Such is the steep learning curve and skill set required to build an e-commerce website that can dominate your product category, market or niche. Be Part of Elite 3% with E-commerce Get It Right! Inside You'll Learn... How to Build & Launch a Super-Charged E-commerce Website & Business - Fast! How to Generate High Quality, Ready-To-Buy Visitors! How to Convert More of These Visitors Into Paying Customers! How to Transform a Struggling E-commerce Website! How to Fast Track Your Learning & Avoid the Pitfalls! ...and Everything Else In Between for E-commerce Success! E-commerce is a booming industry that is growing at a rapid rate and many e-commerce businesses are taking market share from traditional offline retail businesses. Now is the time to take the opportunity of an accelerated start-up regardless of the economy, your background, age or experience. You'll see how to quickly get accomplished in owning and running your own e-commerce website and business with E-commerce Get It Right! Within this book, we are going to break down and analyze the four critical steps required to get explosive E-commerce Sales & Profits - within 30 Days of launch and beyond. Step 1 - Get Started: Setting Up Your E-commerce Success Formula! Step 2 - Get Sales: Build & Launch Your E-commerce Website - Fast! Step 3 - Get Hiring: How To Find A Kick Ass-Web Designer! Step 4 - Get More Sales: Marketing to Hordes of Hungry, Ready-to-Buy Ecommerce Customers! We'll also cover building your e-commerce success foundation, hiring a kick-ass web designer, how to drive masses of traffic to your website, how to lower bounce and cart abandonment, and how to increase conversion rates (sales), all using simple and common sense yet powerful e-commerce strategies! Start Up Accelerated With E-commerce Get It Right! Available In Kindle, Paperback, eBook and ePub formats compatible with all eReader devices.
Starting an eBay Business For Dummies
Marsha CollierThe gold standard for eBay users who want to get serious about sellingWant to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need to know, from how to tap the explosive power of social media for promoting your business to the very latest on eBay?s fees and payment structure, how to maintain your own customer service center, ways to build an audience, and much more.Shows you how to lay the foundation for a business by setting up a store and reviews legal requirements and restrictionsHelps you price and source your merchandiseExplores how to attract an audience using social media through your own siteGives you a quick MBA in budgeting, money transactions, customer service, shipping, and moreOffers insight on other sellers who have been successful on eBay and what you can learn from themKick-start your eBay business and get profitable with this must-have guide from eBay superstar Marsha Collier.

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