| | Title | Author | Description |
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| Start Your Own Food Truck Business: Cart, Trailer, Kiosk, Standard and Gourmet Trucks, Mobile Catering and Bustaurant
 | Entrepreneur Press and Rich Mintzer | Satisfy Your Hunger for Success At over a billion dollars, the food industry is evolving, creating new trends and new opportunities for eager entrepreneurs like you. Learn how you can become a part of one of the hottest and most affordable food businesses—mobile food. From gourmet food to all-American basics and hot dog wagons to bustaurants, get the delicious details behind starting a food truck business. Led by our experts, learn how to find your food niche, follow important rules of conducting business on the road, outfit your moving kitchen, meet safety and sanitation requirements, and much more. Plus, access recipes, shopping lists, favorite equipment buys and more from practicing food truck entrepreneurs. Covers: Six trendy mobile food opportunities: cart and concession trailers, kiosks, standard and gourmet trucks, mobile catering and bustaurants How to identify your customers and service niche Creating your mobile menu Choosing and outfitting your vehicle or kiosk Licenses, zoning, parking, and other considerations Scouting and staging for conducting business Hiring help Setting prices Spreading the word And more From choosing a business vehicle to franchising and everything in between, learn everything you need to know to get your business moving toward success! |
| The Ice Cream Maker: An Inspiring Tale About Making Quality The Key Ingredient in Everything You Do
 | Subir Chowdhury | Innovation, claims quality consultant Subir Chowdhury, is part of America’s DNA. No other country in the world matches America’s creative drive and its ability to turn innovative ideas into revolutionary products–from antilock brakes and steel-belted radial tires to sophisticated software and microprocessors. But as fast as we introduce new products, we lose the markets we establish to countries that know how to manufacture higher quality versions for less money. As Japanese and European firms win market share by concentrating on quality, America is continually forced to rely on innovation to stay ahead. In The Ice Cream Maker, Chowdhury uses a simple story to illustrate how businesses can instill quality into our culture and into every product we design, build, and market. The protagonist of the story is Peter Delvecchio, the manager of a regional ice cream company, who is determined to sell its ice cream to a flourishing national grocery chain, Natural Foods. In conversations with the Natural Foods manager, Peter learns how the extraordinarily successful retailer achieves its renowned high standard of excellence, both in the services it provides its customers and in the foods it manufactures and sells. Quality, he discovers, must be the mission of every employee; by learning to listen, enrich, and optimize, he can encourage and sustain the highest levels of quality in everything the company does.Like Fish! and Who Moved My Cheese? The Ice Cream Maker offers an essential and universal lesson about one of industry's foremost challenges in a thoroughly engaging style. For managers and executives, small business owners and entrepreneurs, The Ice Cream Maker is a compelling, eye-opening guide to the most effective ways to achieve excellence and become industry leaders on the global stage. |
| Start & Run a Computer Repair Service (Self-Counsel Press Business)
 | Lynn Spry and Philip Spry | Start & Run a Computer Repair Service is ideal for entrepreneurs interested in opening and operating a computer repair shop and/or mobile on-site repair business. Professionals with a background in IT, retail, and related fields are often interested in branching out on their own. This book examines the nuts and bolts of starting a business in the North America, then delves into the specifics of retail and mobile repair shop ownership and operation. |
| Designing Mobile Interfaces
 | Steven Hoober and Eric Berkman | With hundreds of thousands of mobile applications available today, your app has to capture users immediately. This book provides practical techniques to help you catch—and keep—their attention. You’ll learn core principles for designing effective user interfaces, along with a set of common patterns for interaction design on all types of mobile devices.Mobile design specialists Steven Hoober and Eric Berkman have collected and researched 76 best practices for everything from composing pages and displaying information to the use of screens, lights, and sensors. Each pattern includes a discussion of the design problem and solution, along with variations, interaction and presentation details, and antipatterns.Compose pages so that information is easy to locate and manipulate Provide labels and visual cues appropriate for your app’s users Use information control widgets to help users quickly access details Take advantage of gestures and other sensors Apply specialized methods to prevent errors and the loss of user-entered data Enable users to easily make selections, enter text, and manipulate controls Use screens, lights, haptics, and sounds to communicate your message and increase user satisfaction "Designing Mobile Interfaces is another stellar addition to O’Reilly’s essential interface books. Every mobile designer will want to have this thorough book on their shelf for reference." —Dan Saffer, Author of Designing Gestural Interfaces |
| Is Your Business Right For Franchising?
 | Jr. Ralph Massetti | This book is written to offer would-be Franchisors the virtual experience and benefit of personally speaking with an expert Franchise Consultant about franchising their business. It provides straight-talk advice concerning every business and personal consideration which needs to be contemplated when deciding whether to franchise a business including: Whether your business is ready to franchise, Options for expanding your business, What to expect as a Franchisor, Introduction to the franchise development process, Branding and marketing for Franchisors, Other factors that impact your chances for success, Choosing a Franchise Developer, Sample Uniform Franchise Offering Circular (UFOC) and more. Ralph Massetti is President & CEO of The Franchise Builders, a franchise consulting, development, marketing and technology firm. He also holds a Bachelors and Master Degree in Business Administration, and is a candidate for the prestigious Certified Franchise Executive (CFE) designation. |
| The Candy Shop War
 | Brandon Mull | Welcome to the Sweet Tooth Ice Cream & Candy Shoppe, where the confections are a bit on the . . . unusual side. Rock candy that makes you weightless. Jawbreakers that make you unbreakable. Chocolate balls that make you a master of disguise. Four young friends--Nate, Summer, Trevor, and Pigeon--meet the grandmotherly Mrs. White, owner of the Sweet Tooth, and soon learn about the magical side effects of her candies.In addition, the ice cream truck driver, Mr. Stott, has arrived with a few enchanted sweets of his own. But what about the mysterious man in the dark overcoat and fedora hat? Why are all these "magicians" trying to recruit Nate and his friends? Who should they trust?The mystery deepens and the danger unfolds as the four youngsters discover that the magical strangers have all come to town in search of a legendary, hidden treasure--one that could be used for great evil if it fell into the wrong hands. The kids, now in over their heads, must try to retrieve the treasure first. And so, the war begins . . . |
| Starting a Part-time Food Business: Everything You Need to Know to Turn Your Love for Food Into a Successful Business Without Necessarily Quitting Your Day Job
 | Jennifer Lewis | Whether you're slaving away in a cubicle dreaming of turning your mother's secret jam recipe into the next 'it' food or wish you could turn your flare for flan into a moneymaking venture that doesn't conflict with your stay-at-home parenting responsibilities, it's possible to start and run a successful part-time food business. Written for anyone who wants to start a small part-time or full-time food business on a limited budget, this comprehensive book provides the roadmap to help you realize your dream. Each chapter takes you step-by-step through everything you'll need to get your small food business up and running including: Building a business plan that will guide decision making and set you up for success; Obtaining the necessary business licenses, registering your business, and securing commercial kitchen space that meets health code requirements; Determining which sales channels will work best for you based on the detailed pros and cons outlined for each option; Understanding your true product costs and how to price your products in a way that will make you money; The role marketing and branding play in customer loyalty and how it can help you succeed; and Developing a system to help you keep track of business finances and detailed worksheets that walk you through the financial side of the business.This book also chronicles the stories of seven entrepreneurs who started their own small food businesses in their limited free time using minimal resources. Each of the 'How They Got Their Start' stories shares the mistakes and triumphs these entrepreneurs experienced in their first few years of business. From all walks of life, these stories include a twenty-something with modest savings who started a successful artisan ice cream company; a mother of toddlers who not only worked a full-time job but also started a whimsical cake company on the side; and a newly unemployed construction worker who decided to turn the bad economy into his good fortune by starting a meat jerky company. |
| The 2000 Franchise Annual: 'The Original' Franchise Handbook and Directory
 | Ted Dixon | Since 1996 The Franchise Annual Directory has been the largest and most complete franchise directory available. Known as the "Bible of the Franchise World" the directory gives all the information you need to investigate before investing. It's guaranteed accurate at date of publication. There are separate American, Canadian, and Overseas sections as well as a complete summary of Federal, State and Provincial regulations. The annual includes 60 different categorical sections including such areas as: Accounting and Tax Services, Advertising and Direct Mail, Automobile Rental & Leasing, Automotive Lubrication & Tune Up, Automotive Transmission Repair, Building Products and Services, Carpet, Drapery and Upholstery Cleaning, Children's Products & Services, Computer, Electronics, Internet Services, Employment & Personnel, Entertainment, Florist Shops, Food Convenience, Baked Goods, Donuts & Pastry, Candy, Popcorn & Snacks, Ice Cream & Yogurt, Restaurant, Specialty Shops, Supermarkets, Formal Wear, Franchise Consultants & Services, Furniture Refinishing & Repair, Hairstyling & Cosmetics, Health Aids & Services, Home Furnishings: Retail, Sales, Rental & Services, Home Inspection, House/Pet Sitting Service, Jewelry, Laundry & Dry Cleaning, Lawn & Garden Care, Motels, Hotels, and Campgrounds, etc., etc. Franchisees benefit in many ways from joining a proven system. They enjoy collective buying power and receive financial guidance. All these assets add up to "risk reduction" and five the franchisee an enormous head start over starting a business alone. The handbook section contains: Dangerous contract terms from a franchisee's perspective, Disouted contract rights, recent trends, worldwide sources, useful assoications, investigative advice, and pages of questions to help the prospective franchisee invstigate: The Franchisor, Product, Service, Current Franchisees, Territory and The Contract. There are 4,357 total Listings 2,753 American Listings 1,081 Canadian Listings 523 Overseas Listings There are 570 completely NEW LISTINGS, which are marked with an asterisk (*). Each franchisor listing provides: Name of Outlet, Corporate Name, Address, Telephone and Fax Number, E-Mail, Web Site, Name of Contact. Full Description of business, Year Established, Year Started franchising, Number of Units Company Owned, Number of Units Franchised, Franchise Fee, Royalty, Total Investment, Whether or Not financing is available. |
| Franchise Bible (Franchise Bible: How to Buy a Franchise or Franchise Your Own Business)
 | Erwin Keup | How To Buy A Franchise Or Franchise Your Own Business Are you thinking of buying a franchise or franchising your own business? This indispensable guide tells you how to do it--and save time and money in the process. Franchise expert Erwin Keup shares 35 years of franchise experience to reveal what to expect and how to avoid costly mistakes. With the Franchise Bible, you learn to: Determine if owning a franchise is right for you Evaluate the advantages and disadvantages of franchising Understand the legal terms and documents associated with franchising Navigate the offering circular and what items it should contain Decide whether you should buy a franchise or start your own Select the best methods for expanding your existing business Determine the optimum time to franchise your business Includes these samples of actual franchise documents: Offering Circular Franchise Agreements Franchise Application Form Site Evaluation Form Operational Manual Outline Plus, this guide is packed with checklists to help you: Investigate franchisors Interview existing franchises Assess your suitability for running a franchise Prepare the required information before purchasing a franchise Whether you want to buy a franchise or franchise your own business, this guide is required reading. "Author and franchise lawyer Erwin J. Keup has made an exhaustive study of the franchise purchasing process and delivers his findings in concise, understandable language that has all you need to franchise with finesse." -- Entrepreneur Magazine "Kudos to author Erwin J. Keup. We like the book's easy-to-read style." --Small Business Opportunities magazine "Equally useful to prospective franchises and franchisors. Explains in detail what the franchise system entails and the precise benefits it offers." --Robert E. Bond & Jeffrey E. Bond, author of The Sourcebook of Franchise Opportunities |
| What the Great Ate: A Curious History of Food and Fame
 | Matthew Jacob and Mark Jacob | What was eating them? And vice versa. In What the Great Ate, Matthew and Mark Jacob have cooked up a bountiful sampling of the peculiar culinary likes, dislikes, habits, and attitudes of famous—and often notorious—figures throughout history. Here is food • As code: Benito Mussolini used the phrase “we’re making spaghetti” to inform his wife if he’d be (illegally) dueling later that day. • As superstition: Baseball star Wade Boggs credited his on-field success to eating chicken before nearly every game. • In service to country: President Thomas Jefferson, America’s original foodie, introduced eggplant to the United States and wrote down the nation’s first recipe for ice cream. From Emperor Nero to Bette Davis, Babe Ruth to Barack Obama, the bite-size tidbits in What the Great Ate will whet your appetite for tantalizing trivia. |