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 TitleAuthorDescription
Switzerland (Eyewitness Travel Guides)
DK PublishingRecognized the world over by frequent flyers and armchair travelers alike, Eyewitness Travel Guides are the most colorful and comprehensive guides on the market. With beautifully commissioned photographs and spectacular 3-D aerial views revealing the charm of each destination, these amazing travel guides show what others only tell. Includes beautiful new full-color photos, illustrations, and enhanced maps Extensive information on local customs, currency, medical services, and transportation New "Discovering" feature helps decide which regions are best suited to the trip.The Best Just Keeps Getting Better!
Essentials of Economics
Bradley SchillerEssentials of Economics is the market leader for the one-semester survey course. In just about 400 pages, it provides a solid introduction to the core concepts of economics with an emphasis on real-world examples and current events. Essentials has earned its popular success because, unlike other books on the market, it is free of the abstract and complex theory that requires more time than this course allows. Instead, the text is clean and concise, with many examples of significance to students today, including Headlines and Policy Perspectives that use current events to help illustrate the topics discussed. This real-world policy emphasis is a distinctive feature of Schiller’s text and is integral to its dominance of the survey text market.
Polish Phrase Book (Berlitz Phrase Books)
BerlitzFit every pocket -- and every traveler's need for a compact, easy-to-use, and dependable reference source.Part language instructor, part tour guide, the world-renowned Berlitz Phrase Book series has been the ideal companion guide for millions of travelers worldwide. Providing a wealth of essential information and practical tips, this popular series, redesigned and with updated phrases and expressions and over 2,300 words covering just about any situation a traveler is likely to encounter, remains the unparalleled market leader.
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Michael Treacy and Fred WiersemaWhy is it that Casio can sell a calculator more cheaply than Kellogg’s can sell a box of corn flakes? Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers’ demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing. Once powerful companies that haven’t gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
Leadership 101
John C. MaxwellDrawing from John Maxwell's bestsellers Developing the Leader Within You, The 21 Irrefutable Laws of Leadership, The 21 Indispensable Qualities of a Leader, and Becoming a Person of Influence, Leadership 101 explores the timeless principles that have become Dr. Maxwell's trademark style. In a concise, straightforward style, Maxwell focuses on essential and time-tested qualities necessary for true leadership --influence, integrity, attitude, vision, problem-solving, and self-discipline --and guides readers through practical steps to develop true leadership in their lives and the lives of others.
Mastery: The Keys to Success and Long-Term Fulfillment
George Leonard"The pracitcal wisdom in George Leonard's book will have a great influence for many years to come." —Michael Murphy, author of Golf in the Kingdom and The Future of the Body Drawing on Zen philosophy and his expertise in the martial art of aikido, bestselling author Gorge Leonard shows how the process of mastery can help us attain a higher level of excellence and a deeper sense of satisfaction and fulfillment in our daily lives. Whether you're seeking to improve your career or your intimate relationships, increase self-esteem or create harmony within yourself, this inspiring prescriptive guide will help you master anything you choose and achive success in all areas of your life. In Mastery, you'll discover: The 5 Essential Keys to Mastery Tools for Mastery How to Master Your Athletic Potential The 3 Personality Types That Are Obstacles to Mastery How to Avoid Pitfalls Along the Path . . . and more
Trading Up: Why Consumers Want New Luxury Goods--and How Companies Create Them
Michael J. Silverstein, Neil Fiske and John ButmanTrading up isn’t just for the wealthy anymore. These days no one is shocked when an administrative assistant buys silk pajamas at Victoria’s Secret. Or a young professional buys only Kendall-Jackson premium wines. Or a construction worker splurges on a $3,000 set of Callaway golf clubs. In dozens of categories, these “new luxury” brands now sell at huge premiums over conventional goods, and in much larger volumes than traditional “old luxury” goods. Trading Up has become the definitive book about this growing trend.
Business: A Changing World
O. C. Ferrell, Geoffrey Hirt and Linda FerrellOverview: Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced from much longer works into an approximation of an essentials edition, Business: A Changing World is written from the ground up to be brief, lean, and flexible enough to enable you to cover just the topics you want at the level of depth you want, plus it doesn’t inherit out-dated examples from a hardback derivative. With market-leading teaching support and the most up to date content available, Business: A Changing World represents the best value available in the brief Introductory Business market. What sets Ferrell apart? An unrivaled mixture of topical depth, current content, and the best teaching support around.
Talent Is Overrated: What Really Separates World-Class Performers from Everybody Else
Geoff ColvinWall Street Journal and BusinessWeek bestseller Asked to explain why a few people truly excel, most people offer one of two answers. The first is hard work. Yet we all know plenty of hard workers who have been doing the same job for years or decades without becoming great. The other possibility is that the elite possess an innate talent for excelling in their field. We assume that Mozart was born with an astounding gift for music, and Warren Buffett carries a gene for brilliant investing. The trouble is, scientific evidence doesn't support the notion that specific natural talents make great performers. According to distinguished journalist Geoff Colvin, both the hard work and natural talent camps are wrong. What really makes the difference is a highly specific kind of effort-"deliberate practice"-that few of us pursue when we're practicing golf or piano or stockpicking. Based on scientific research, Talent is Overrated shares the secrets of extraordinary performance and shows how to apply these principles. It features the stories of people who achieved world-class greatness through deliberate practice-including Benjamin Franklin, comedian Chris Rock, football star Jerry Rice, and top CEOs Jeffrey Immelt and Steven Ballmer.
Digital Leader: 5 Simple Keys to Success and Influence
Erik QualmanDigital Leaders are Made—Not Born "Fail forward, fail fast, fail better is a winning concept from Qualman's latest book, Digital Leader." -- Tony Hsieh, New York Times bestselling author and CEO of Zappos.com, Inc. "People with a passion for something can be infectious. It's obvious that Erik Qualman's passion is social media." -- Dan Heath, New York Times bestselling author of Made to Stick and Switch "Qualman is to social media what Deming is to quality and Drucker to management." -- Scott Galloway, professor, Stern School of Business, NYU "Erik Qualman is a Digital Dale Carnegie." -- Todd Young, CEO, ProspX About the Book:"Digital footprints are what we post about ourselves. Digital shadows are what others upload about us. Collectively, they have changed the world forever. As leaders and future leaders we need to adapt to this new world." -- from Digital Leader Digital leaders are made, not born--you have it within you to become an effective digital leader. As a leader in the digital age, your reach is boundless. With advanced technologies, you can exert more direct and indirect influence than ever before--anywhere at any time. And everything you do, fail to do, and wish you didn't do is documented forever in the digital universe. Digital Leader explains how to take full advantage of everything the digital age has to offer, while avoiding common pitfalls that can damage your "digital legacy." Bestselling author Erik Qualman explains what modern leadership means and describes how to be an effective leader in the digital world. In order to succeed, you need to adjust your leadership skills to adapt to today's digitally open world--and you need to start today. Qualman breaks the process down into five powerful truths you can use to establish your leadership "stamp": Simple: success is the result of simplification and focus True: be true to your passion Act: nothing happens without action--take the first step Map: goals and visions are needed to get where you want to be People: success doesn't happen alone Basing his conclusions on a wide range of research and resources, Qualman provides an abundance of real-world examples and tips to help you create a path to success while leading others to achieve their best.

Tags course golf guide
Address simag - zuercherstrasse 59
thalwil, zuerich CH-8800
Switzerland
Telephone+41 (0)43 388 41 10
Web strokesaver.com
Email peter.schindler@strokesaver.com
Type Business Opportunity