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Swyrich Corporation

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Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits
Jay Conrad Levinson PresidentThe guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent.Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means.* Hold a giveaway contest. You'll attract customers and acquire names for your mailing list.* Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time.* Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message.* Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition.Levinson offers dozens of other tips -- some straightforward, many surprising -- in a unique, indispensable guide that proves you don't have to pay top dollar to improve your bottom line.
Exploration Warehousing: Turning Business Information into Business Opportunity
W. H. Inmon, R. H. Terdeman and Claudia ImhoffA revolutionary new approach to unearthing business opportunities, from the father of the data warehouseLet Bill Inmon, the father of the data warehouse, along with Robert Terdeman and Claudia Imhoff, introduce you to exploration warehousing, an innovative new approach to finding business opportunities hidden in patterns of data. In this groundbreaking book, they clearly explain the exploration process and identify the types of data warehouse designs best suited for exploration. They then outline the steps that must be followed in order to turn data into a competitive advantage.Using numerous case examples, the authors describe original exploration techniques and demonstrate how IT managers can work together with business managers to identify significant value in the data. These patterns can reveal opportunities in the marketplace for new products and services, when to discontinue products and services, where to streamline operations, and much more. To verify the strength and accuracy of these patterns, they show you how to use exploration with data mining techniques to assure business value.With this book, you'll gain a better understanding of:- The process of exploring data- The infrastructure of exploration- The roles that analysts play in your organization- How to form a basis of data that can be used for analysis- How patterns in data can be turned into business opportunity- When patterns should not be turned into business opportunity- The role of data mining
The Business of Art
Lee CaplinThe Business of Art has grown out of the ongoing efforts of the National Endowment for the Arts and U.S. Small Business Administration to offer business assistance to individual artists and expand income-producing opportunities. Covering the critical areas of planning, protecting, marketing, exhibiting, buying, and selling art, this important work serves as an indispensable guide to the business side of the art world.
Computer Accounting with Peachtree by Sage Complete Accounting 2011
Carol Yacht and Peachtree SoftwareCarol Yacht’s Peachtree textbook is the market leader because her pedagogy is unmatched—she incorporates real-world businesses; step-by step-directions; numerous screen illustrations; challenging exercises and projects; and a website with additional resources. In Computer Accounting with Peachtree by Sage Complete Accounting 2011, 15th Edition, you learn about the relationship between Peachtree software and fundamental accounting principles, procedures, and business processes. The primary goal is for the student to have a working familiarity with the software after completing the course with this text. Computer Accounting with Peachtree by Sage Complete Accounting 2011, 15th Edition, teaches you how to use Peachtree Complete Accounting 2011 software. For more than 35 years , Peachtree by Sage has produced award-winning accounting software. Over 6.2 million customers use Sage software products. More than 13,000 employees work for Sage (http://sage.com/ourbusiness/aboutus). The Sage family of software products, which includes Peachtree Complete Accounting, is the leading global supplier of business management solutions and services. For more information about Sage's worldwide community, refer to page xxxii. In the United States and Canada, Peachtree is used by more than 3.1 million businesses. Each year, tens of thousands of customers choose accountant-recommended Peachtree by Sage for their business needs. Why? Because Peachtree helps you do more to support the success of your business. Industries that use Peachtree include retail stores, healthcare, human resources/payroll, construction/real estate, transport/distribution, payment processing, not-for-profit, manufacturing, public utilities, legal, medical, and accounting firms.
The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
Michael A. CusumanoThe world's leading expert on the global software industry and coauthor of the bestseller Microsoft Secrets reveals the inner workings of software giants like IBM, Microsoft, and Netscape and shows what it takes to create, develop, and manage a successful company -- in good times and bad -- in the most fiercely competitive business in the world. In the $600 billion software industry it is the business, not the technology, that determines success or failure. This fact -- one that thousands of once glamorous start-ups have unhappily discovered for themselves -- is the well-documented conclusion of this enormously readable and revealing new book by Michael Cusumano, based on nearly twenty years of research and consulting with software producers around the world. Cusumano builds on dozens of personal experiences and case studies to show how issues of strategy and organization are irrevocably linked with those of managing the technology and demonstrates that a thorough understanding of these issues is vital to success. At the heart of the book Cusumano poses seven questions that underpin a three-pronged management framework. He argues that companies must adopt one of three basic business models: become a products company at one end of the strategic spectrum, a services company at the other end, or a hybrid solutions company in between. The author describes the characteristics of the different models, evaluates their strengths and weaknesses, and shows how each is more or less appropriate for different stages in the evolution of a business as well as in good versus bad economic times. Readers will also find invaluable Cusumano's treatment of software development issues ranging from architecture and teams to project management and testing, as well as two chapters devoted to what it takes to create a successful software start-up. Highlights include eight fundamental guidelines for evaluating potential software winners and Cusumano's probing analysis, based on firsthand knowledge, of ten start-ups that have met with varying degrees of success. The Business of Software is timely essential reading for managers, programmers, entrepreneurs, and others who follow the global software industry.
Free Software, Free Society: Selected Essays of Richard M. Stallman
Joshua Gay and Richard M. StallmanFree Software, Free Society: Selected Essays of Richard M. Stallman is a book by Joshua Gay compiling different essays of Richard M. Stallman. * The intersection of ethics, law, business and computer software is the subject of these essays and speeches by MacArthur Foundation Grant winner, Richard M. Stallman. This collection includes historical writings such as The GNU Manifesto, which defined and launched the activist Free Software Movement, along with new writings on hot topics in copyright, patent law, and the controversial issue of "trusted computing." Stallman takes a critical look at common abuses of copyright law and patents when applied to computer software programs, and how these abuses damage our entire society and remove our existing freedoms. He also discusses the social aspects of software and how free software can create community and social justice. * The first edition was published 8 years ago by GNU Press under the GNU Free Documentation License. * Essays contained in this book deal mainly about ethics, law, business and their application to computer software. * The introduction is written by Lawrence Lessig, professor at Stanford University. * The book is divided into three main parts, and also includes a fourth one with GNU licenses: [1] The GNU Project and the Free Software Foundation, [2] Copyrights, Copylefts and Patents, [3] Creating a Free Society, [4] GNU Licenses. * Money raised from the sale of this book supports the development of free software and documentation.
Start Right in E-Business: A Step by Step Guide to Successful E-Business Implementation (E-Business Solutions)
Bennet P. Lientz and Kathryn P. ReaE-business occurs when a company has established critical business procedures and activities to support e-commerce transactions. Using this definition, e-commerce is part of e-business--a company needs e-commerce to implement e-business. Utilizing e-commerce, however, does not mean that a company has transformed into an e-business. E-business is implemented only when a company changes its internal procedures to take advantage of the e-commerce technologies.Interest in the evolution ("e-volution") of e-commerce into e-business is a growth field. With the early November announcement that GM and Ford were forming online marketplaces for their suppliers, they placed themselves at the center of new e-business ecosystems that will transform their entire way of doing business. Many firms are increasingly discovering opportunities to move away from simply selling products on the Internet to being able to reinvent their conventional supply chains (as in the auto makers' case) and to being able to offer custom-built products (as Dell Computers does now). Key Features* Implement e-business in 13 specific proven actions* Implement e-business with reduced risk to your business* Coordinate e-business implementation with current business* Use e-business as a means to renew and improve your current business* Motivate employees to participate in e-business* Achieve more flexible business processes* Deal with technical, vendor, process, and other e-business issuesAnswers Questions Such as:* How do you implement e-business without tearing up your company?* How do you define your new e-business processes and synchronize them with your current business?* How and with what do you manage outsourcing in e-business?* How do you measure your e-business implementation and results?* How do you change your organization to be a spearhead for e-business?* What is the best way to develop your e-business implementation strategy?* How do you quickly gather data on the competition and your current business?* How do you design new business activities that modify your current processes and define e-business?
How to License Your Million Dollar Idea: Cash In On Your Inventions, New Product Ideas, Software, Web Business Ideas, And More
Harvey ReeseThe classic guide to cashing in on your million-dollar ideaWhether you've invented a great new product, or you have an idea for an app, an online business, or a reality show, How to License Your Million Dollar Idea delivers the information you need to snag a great licensing deal. Now in its third edition, this book has become the go-to source for budding inventors and entrepreneurs who have great ideas and want to cash in on them without putting themselves in financial risk. Licensing is the way to make that happen and this book explains exactly how it's done.You'll get tested advice on how to protect your ideas and find a licensee for new products, apps, TV game shows, websites, software, and more. You'll also learn how to develop your creative thinking skills and objectively evaluate your ideas.Explains how to protect your new idea with or without patents and copyrightsDirects you in finding the perfect person at the right company and on how to prepare a presentation that gets you to a "yes"Reviews sample licensing contracts to help you understand what your creativity and achievement entitles you toYou'll also read accounts from profitable inventors on their own goof-ups and brilliant moves along their paths to success.
25 Ways to Make Money Online: Your Complete Guide to Legitimate Online Jobs and Opportunities That Allow You to Work From Home And Earn A Paycheck
James GartonHundreds of websites listed in 25 legitimate opportunities, this book provides you the information and resources to earn a paycheck from home.
Planning & Growing a Business: Venture Planning Field Guide 2004 Edition (FastTrac Take Charge of Your Business Series)
Richard H. BuskirkPlanning and Growing a Business Venture, offers a practical, hands-on approach to entrepreneurship and leads students through the process of writing either a feasibility plan or a business plan. With over 400 pages of information, examples, and exercises, this text covers such topics as identifying business opportunities and concept development to market penetration and financial statements. In addition to traditional topics, this book expands your students' horizons through coverage of emerging entrepreneurial topics such as e-commerce, international business opportunities, market analysis, business planning and resources.
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Address Swyrich Corporation
830 Development Drive 830 Development Drive
Kingston, ON K7M 5V7
USA
Telephone 613-384-2257
Web swyrich.com
Email info@swyrich.com
Type Business Opportunity