Proving that business can be all fun and games, Games2U, a mobile video game theater and laser tag franchise, is bursting onto the entertainment scene with an aggressive entrance into the U.S. market. Today, the new franchise concept announced a partnership with the Findley Group, the Waco, Texas-based, leading franchise development company led by Gary Findley, the former President of Curves International who was responsible for taking the chain from just a handful to several thousand units worldwide.
‘Games2U is actually leading a new segment within the video gaming industry, so it is exciting for it to be the first entertainment franchise we have partnered with since launching in 2005,’ Findley said. ‘By tapping into the $18 billion video game market, Games2U realized the potential in blending video games with children’s events, and the Findley Group will help make the brand a household name in the marketplace.’
Findley struck the partnership deal with co-founders David and Stuart Pikoff, who recognized the tremendous benefit of being teamed up with an established authority in the franchising world.