Drinking water supply firm Jeema Mineral Water Company has bought the factory of Aquafina in Dibba in Fujairah.
Aquafina Pure Drinking Water is distributed by Dubai Refreshments Company across the Emirates.
The agreement came in line with the signing of a co-packing agreement, under which Jeema would undertake the monitoring of package operations of Aquafina trademark. DRC is the sole franchisee and distributor of Pepsi Cola International, 7Up and Aquafina products in the UAE.
Mohab Hanafy, General Manager of Jeema Mineral Water Company, said the agreement is in line with its expansion plan and mission to supply the best and purest drinking water in the UAE and Middle East.
“With this event, we aim to reach an income growth of 55 per cent in 2009 and to increase our market share by 35 per cent in the coming years,” he said.
He also mentioned the deal will improve the manufacturing process of Jeema and will assist in the production of various bottle sizes. Currently, Jeema has 1.5litre and 600ml bottle sizes and 200ml and 140ml cup sizes.
“Jeema continues to widen its distribution line and assures DRC to fulfil the packing requirements of Aquafina,” said a statement.
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