The Franchise Magazine:
The Marriott London in Grosvenor Square recently hosted the Franchise Marketing Awards 2009, complete with a gala dinner and ceremony hosted by stand up comedian and TV performer Ed Byrne.
The Awards are organised by Venture Marketing Group, in association with the British Franchise Associaiton, to recognise franchise companies whose investment in marketing and creativity have contributed significantly to the continuing growth and development of the £12 billion UK franchise industry.
Kitchen facelift franchise Dream Doors picked up two awards, Best Brand Management and Best Recruitment Advertisement, as did food delivery franchise Wiltshire Farm Foods which won Best Website and Best Online Marketing Campaign. Tumble Tots won Best Overall Marketing Campaign, and among other winners were McDonald’s (Best International Franchise Expansion Programme), Subway (Best PR Campaign) and WPA (Best Recruitment Literature).