Remains Bullish

June 2, 2009 by Cris | 0 Comments

Manchester Evening News:

Profits at may be down, but bosses of the Trafford-based company believe a more bullish approach to marketing will bring in new business.

Chief executive Tony Rafferty says the future lies in targeting larger corporates for their smaller jobs.

He said: “We are not looking to replace existing print agencies, but sometimes it is useful to go direct for urgent, low-volume and low-order value jobs.

“We want to raise our profile to larger businesses. With the economic climate as it is, everyone is having to work differently.”

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