Franchise Key:
The Howarth Franchising Group has announced that its trading name has been changed to The Franchising Centre effective as of 1st August.
Explaining the change, Brian Duckett, chairman of the group, said “With due deference to the ‘it does what it says on the tin’ school of marketing, and our long-stated Vision to be ‘the first choice advisors to prospective and practising franchisors and their franchisees’ we thought it appropriate to come right out and say that’s what we are! It’s clear to everyone what each of our businesses does – The Franchise Development Centre, The Franchise Training Centre, The Franchise Sales Centre, The Franchise Careers Centre and The International Franchising Centre – so why not be clear about the umbrella name for the group as wellâ€.