The Brunet banner announced today the launch of Brunet Plus, a new generation of stores offering a wider variety of products focused on health. Designed to meet the demands of an extremely competitive market and to offer customers the widest selection of products, Brunet Plus already boasts eight stores in Quebec. Brunet plans to convert 20 of its stores over to the Brunet Plus concept by September 2010.
“Since Brunet was founded in 1855, they have always been of the cutting-edge of the health sector and even more so now with Brunet Plus,” explained Serge Boulanger, Vice-President and General Manager of McMahon Distributeur pharmaceutique inc., a subsidiary of Metro Richelieu Inc. and the franchisee of the Brunet banner. “The Brunet Plus concept is to feature a
greater selection of products and the larger stores also offer a new, distinctive appearance”, added Mr. Boulanger.Distinctive features… read on.