Walmart Private Brands Debut In India

FoodBizDaily.com:

According to the article below appearing in the Indian publication The Economic Times Walmart is introducing its Private Brand products in an Indian retailer that is not owned by the Bentonville giant. This move introduces their brands to a large and growing market with minimal risk and could signal the evolution of Great Value as something more than either Private Brand or national brand. Bharti Retail & Walmart have worked to together the last few years on this concept and you can definitely see the influence of Walmart in the photo above with both color and the hint of the Walmart burst logo.

What would you call it?

Global Brand
Mega Brand
Uber Brand

Read more about it.

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