The Franchise Magazine:
Complete Entertainment eXchange (CeX) is a retail brand with great growth potential and is on the look out for enthusiastic franchise owners with a passion for gadgets and entertainment goods to continue its UK expansion.
For those with a passion for entertainment products and a burning ambition to be their own boss and operate a successful retail business, look no further than Complete Entertainment eXchange (CeX). With 17 years of successful trading under its belt and over 98 stores operating in its UK network, 42 of which are franchised, CeX is becoming a firm favourite for entertainment consumers nationwide.
By selling and buying new and pre-owned goods from six different product lines which include DVDs, video games, CDs, mobile phones, vision, computing and electronic products, CeX is able to weather any economic climate. CeX Marketing Manager John Cronin explains: “A downturn in the economy encourages people to seek value for money, which is great news for CeX. Our business works well when the economy is strong, but has a natural boost when times are a little more uncertain. In a downturn more people start to clear out their old, wanted items and bring them to CeX and this greater supply of items allows us greater margins and price flexibility. This means we can increase profit margins and/or drop prices to become even more competitive.