Allied Brands says the international expansion of Cookie Man and its new franchise services arm will help drive its forecast 20 to 33 per cent profit increase.
The Broadbeach company, behind the Australia franchise chains of Baskin Robbins, Cookie Man, Kenny’s Cardiology, Villa and Hut, Awesome Water and Awesome Entertainment, expects to post a profit of between $6.6 million and $7.2 million this financial year.
At yesterday’s annual general meeting, the company also announced international basketballer Shane Heale would promote Baskin Robbins, while champion lifesavers Dean Mercer and Reen Corbett would become brand ambassadors for Awesome Water.
Allied Brands has signed heads of agreements for two international country licences for Cookie Man and was in advanced stages of negotiation with a third country licence.
Cookie Man already has 55 stores in India, 15 in China, 13 in Greece and one in Singapore.
