Hasbro Clothing To Open 25 More Stores

Hindu Business Line:

Hasbro Clothing, a leading men’s clothing and accessories manufacturer, has planned to launch 25 more Basic Life stores offering its brands across the country during 2010-11 fiscal.

The new stores would come up in locations, including Nagpur, Vijayawada, Vishakapatnam and Thiruvananthapuram, the Company Director, Mr Hanif Sattar, told PTI here after inaugurating the company’s 50th Basic Life outlet, a retail concept offering all its three brands.

The store offers men’s apparel under the brands ‘Basics 029’, ‘Genesis’ and ’Probase’. Of the 50 outlets, 28 are under franchisee and the remaining company owned EBOs (exclusive brand outlets).

Besides this, a 1,200 sq.ft. franchisee store has been planned at Qatar in another two months.

Basic Life has sizeable export market too with outlets operated in Colombo and Maldives.

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